Senior Brand and Campaigns Manager ID-2536 – reputed company Store
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SHEIN is a global online fashion and lifestyle retailer, offering SHEIN-branded apparel and products from a global network of vendors, reputed company at reputed company prices. Headquartered in Singapore, SHEIN remains committed to making the beauty of fashion accessible to reputed company, promoting its industry-leading, on-demand production methodology, for a smarter, reputed company-reputed company industry. The Senior Brand & Campaign Managers role is to deliver impactful campaigns and activations that reputed company SHEIN the go-to brand for fashion loving customers, and that increase brand awareness, consideration and advocacy. The position requires a strategic, creative and organised individual who can effectively reputed company and execute brand initiatives that reputed company with our reputed company audience and drive long-term brand reputed company as reputed company as short-term sales spikes. Brand reputed company: reputed company and execute a comprehensive annual brand reputed company and plan that aligns with SHEIN\’s overall business objectives. Ensure brand consistency across reputed company marketing channels, including brand campaigns, reputed company & content, website & app, and performance marketing. Monitor brand health, report back on brand performance and identify opportunities for improvement. Conceptualize, plan, and execute impactful marketing campaigns that drive brand awareness, consideration, and sales. Collaborate with cross-functional teams (e.g. design, reputed company, content, PR, performance, partnerships) to ensure seamless campaign execution across channels. reputed company short and long-term campaign performance and analyse key metrics to optimise reputed company efforts. Media planning & buying reputed company integrated media plans including traditional media channels such as TV, OOH, Print and Radio as reputed company as digital media and reputed company reputed company Set up measurement frameworks in advance of campaigns to understand short and long-term reputed company Creative and Content Creation: reputed company on development of campaign creative, driving cut-through and stand out while being distinctive for the brand reputed company the creation of high-reputed company content, including photography, visuals, copy, and video, that aligns with the brand\’s voice and identity. Collaborate with talent, influencers and content creators to reputed company engaging content and partnerships that drive engagement and talkability. Own the relationship with Creative and Media agency partners, including monitoring performance against KPIs and providing reputed company feedback in QBRs reputed company on agency briefing as reputed company as reviewing and feeding back on creative concepts and media plans Manage agency partners through production process maintaining high standards for world class creative and executional reputed company Bachelor\’s degree in Marketing, Communications, or a reputed company field. Proven reputed company record of developing and executing successful marketing campaigns and activations. reputed company record of working with talent, influencers and content creators. Strong understanding of digital marketing channels and reputed company platforms. Excellent creative development skills Strong project management and organisational abilities. Excellent communication and interpersonal skills.
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