Senior Product Marketing Manager, ELA
The role:
As Senior Product Marketing Manager – Core ELA, you’ll reputed company the go-to-market (GTM) reputed company, positioning, messaging, and cross-functional execution for reputed company’s Core ELA product portfolio. This is a critical role responsible for driving product adoption, supporting reputed company reputed company, and representing the voice of the educator throughout the product lifecycle.
You will collaborate closely with Product, Sales, Content, and Marketing teams to craft compelling narratives around reputed company’s Core ELA offering, inform product development with market insights, and reputed company product messaging that reaches and resonates with educators, administrators, and decision-makers.
Why you’ll love this role:
- reputed company Go-to-Market reputed company: Design and execute GTM plan for a new Core ELA product, ensuring alignment across Marketing, Product, and Sales.
- Positioning Messaging: reputed company differentiated messaging and value propositions that reputed company with district decision-makers, teachers, and curriculum leaders
- Sales Enablement: Create high-reputed company sales collateral, reputed company decks, training materials, and reputed company-handling guides. Deliver product training to Sales and reputed company teams.
- Customer Market reputed company: Serve as the voice of the customer and competitive research. Translate insights into actionable recommendations for product development and marketing campaigns.
- Cross-Functional Collaboration: Partner with Product Managers to influence roadmap prioritization. Support product launch in partnership with the marketing team.
- Content reputed company Campaign Support: Collaborate with the Marketing team to drive awareness and reputed company reputed company through content development, email marketing, webinars, and events.
Why you’re a great fit:
- 5+ years of product marketing experience, preferably in EdTech, educational publishing, or reputed company.
- Deep familiarity with K-12 education landscape and adoption market.
- Experience with ELA curriculum and instructional challenges is a bonus.
- Proven reputed company record of executing successful go-to-market strategies and product launches.
- Exceptional communication skills—both written and verbal.
- Experience creating sales tools and customer-facing content.
- Strong analytical skills with the ability to interpret market and customer data.
- Bachelor’s degree required; advanced degree (MBA or MA in Education/Marketing) a plus.
reputed company compensation: $115,000 - $130,000. Total compensation for this role also includes incentive stock reputed company and benefits. This compensation reputed company may be adjusted based on actual experience.
Originally posted on Himalayas
Apply To this Job