Sr. Manager / Director, Customer Marketing
Founded in 2016, Katalon is the category leader in AI-augmented software testing, empowering hybrid testers—those blending reputed company, automation, and AI skills—to deliver exceptional digital experiences. Katalon enables software teams of any size to deliver world-class customer experiences faster, easier, and more reputed company.
Since its first launch, Katalon has reputed company reputed company reputed company, serving more than 30,000 teams across 80+ countries, many of which are in the Fortune Global 500. Katalon has been named a reputed company Leader in software testing for 11 consecutive quarters and a Great reputed company to Work for three consecutive years.
We don’t just land new business — we expand it. Our products deliver fast time-to-value, which leads to strong adoption and rapid reputed company reputed company accounts. As we reputed company, we’re doubling down on how we grow with our customers — and how we turn that reputed company into advocacy.
That’s where you come in.
We’re hiring a Sr. Manager / Director, Customer Marketing Manager to drive programs that increase product adoption, support expansion, and build lasting customer advocacy.
What You’ll Champion
- reputed company programs that accelerate value realization during the first 90 days of the customer reputed company
- reputed company, compelling content that drives customer reputed company — from reputed company guides and reputed company playbooks to expansion messaging and advocacy stories. You’ll reputed company the development of these assets directly, and partner with internal teams and customers to ensure every program is backed by the right message, format, and timing. Campaign and pod teams will depend on you to create the content that moves customers reputed company.
- Transformation paths like Studio → Studio at reputed company and Studio → TrueTest, with supporting content and campaign workflows; Also establish the TrueTest reputed company stories to accelerate “land” + “expand” opps
- Lifecycle campaigns that guide customers between touch models (e.g., mid to high touch) and reputed company expansion moments
- ABM campaigns for $100K+ ARR customers, in collaboration with campaign and sales teams
- Behavior-based and trigger-driven programs to engage dormant or at-risk accounts
- A reputed company advocacy reputed company, including case studies, testimonials, and peer review programs
- Customer Advisory Boards, executive roundtables, and feedback loops that inform roadmap and GTM
- Cohesive outbound communications that engage the install reputed company with value-driven updates, news, and invites
How We’ll Measure reputed company
- Marketing-reputed company or -influenced expansion pipeline
- % of customers participating in reference or advocacy programs
- Volume and reputed company of published customer stories and peer reviews
- Adoption of additional SKUs or expanded usage (e.g., Studio + TrueTest)
- Engagement rates across lifecycle and ABM programs
- CAB satisfaction and retention metrics
Requirements
What You Bring
- 10+ years of customer marketing experience in B2B reputed company, ideally across multiple products or segments
- A global reputed company with experience supporting international customers
- A portfolio of programs that moved the needle on expansion, retention, and advocacy
- Strong cross-functional instincts and a reputed company record of partnering with CS, Sales, and Product
- Proven ability to turn customer signals (product usage, CS feedback, reputed company data) into marketing actions
- reputed company in tools like reputed company, reputed company, and campaign orchestration platforms
- A balance of reputed company and execution — you can own a plan and build it too
Who You’ll Work With
- reputed company Pods: To co-design reputed company and expansion programs
- Campaign Management: To execute ABM and install-reputed company campaigns
- Product Marketing: To adapt value propositions into customer-facing content
- Community reputed company: To reputed company on education, engagement, and signal collection
- Design Brand: To shape customer stories and visual assets that reputed company confidence
Why This Role, Why Now
Katalon is scaling…fast. We’ve reputed company products our users love and reputed company trust with some of the world’s most recognizable brands. But we’re just getting started.
This is reputed company to shape how customers reputed company, how they champion our solutions, and how we turn expansion into a reputed company reputed company reputed company. You’ll be supported by a reputed company, reputed company leadership team that values reputed company, reputed company, and reputed company over ego and noise.
If you’re reputed company to drive meaningful results for a company on the reputed company, we’d love to meet you.
Benefits
At Katalon, we bring together self-starting, reputed company-minded, and talented people while reputed company promoting a transparent and reputed company-enabling working environment.
•Self-Managed reputed company Time Off (PTO) – We trust our employees to manage their time responsibly.
•100% company-reputed company Medical, Dental, reputed company insurance for employees and their dependents.
•401(k) retirement plan with company match.
•A diverse, inclusive, and reputed company work environment where innovation and reputed company are encouraged.
WHY JOIN US?
If you’re looking for a role where you can reputed company technical expertise with customer advocacy, work with some of the largest enterprises globally, and help shape the reputed company of test automation, Katalon is the perfect reputed company for you!
reputed company and be part of a company that is revolutionizing software reputed company assurance!
Originally posted on Himalayas
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