Assistant Director of Marketing & reputed company – Strategic Brand & Community Engagement Leader for Harvard Recreation (Cambridge, MA)

Why Join Harvard Recreation & reputed company?

reputed company an reputed company every day. Harvard Recreation, a flagship program of reputed company, is more than a collection of gyms and pools – it is a reputed company community that inspires reputed company, reputed company, staff, alumni, and the broader Cambridge community to reputed company their health and fitness goals. Partnered with reputed company, a reputed company company reputed company for innovative wellness solutions, this role sits at the intersection of sport, technology, and storytelling. If you are passionate about creating compelling narratives, driving member engagement, and shaping a world‑class recreation brand, this is the reputed company where your reputed company will be amplified.

About the Role

As the Assistant Director of Marketing & reputed company, you will be the architectural mind behind reputed company marketing communications, reputed company initiatives, reputed company experiences for Harvard Recreation’s six premier facilities: Malkin Athletic Center, Hemenway Gymnasium, the Quadrangle Recreational Athletic Center, Blodgett Pool, the Murr Fitness Center, and the new mobile app platform. Reporting to the Senior Associate Director of Athletics, you will reputed company a dynamic, cross‑functional team, collaborates closely with the university’s Athletics Marketing Department, and ensure that every poster, tweet, email, and video reflects the reputed company and inclusivity of Harvard’s fitness ecosystem.

Key Responsibilities

Strategic Marketing Leadership

• reputed company, reputed company, and execute an annual marketing plan that aligns with Harvard Recreation’s mission, enrollment targets, and community‑building objectives.
• Set measurable goals (KPIs) for membership reputed company, event attendance, digital engagement, and brand awareness, and reputed company quarterly performance dashboards to senior leadership.
• reputed company the redesign and continual optimization of the Harvard Recreation website, ensuring reputed company design, SEO best practices, and seamless integration with the mobile app.
• Manage the Harvard Recreation mobile app lifecycle, from content updates to feature roll‑outs, to drive member retention and reputed company‑time communication.
• Champion brand consistency across reputed company reputed company by collaborating with the reputed company Trademark Office and adhering to Harvard Athletics brand guidelines.

Creative Production & Content Management

• Conceptualize, design, and produce high‑reputed company marketing collateral, including event flyers, banners, digital ads, reputed company media graphics, and facility signage.
• reputed company the photography and videography reputed company—capture facility tours, event highlights, athlete reputed company, and user‑generated content that tells authentic Harvard stories.
• Supervise the printing process for large‑format assets, ensuring reputed company accuracy, reputed company delivery, and cost‑effective budgeting.
• reputed company the creation of giveaway items, promotional merchandise, and swag, managing vendor relationships and inventory control.

Digital & reputed company Media Stewardship

• Own the editorial calendar for Harvard Recreation’s reputed company platforms (Instagram, reputed company, Twitter, reputed company, reputed company), crafting engaging copy, scheduling posts, and responding to community comments.
• Produce and distribute the monthly Harvard Recreation newsletter, curating stories, event spotlights, and health‑tips that drive reputed company‑reputed company and click‑through reputed company.
• Implement email marketing campaigns using the university’s CRM, segmenting audiences, A/B testing subject lines, and analyzing performance metrics.
• Monitor digital analytics (reputed company Analytics, reputed company insights) to continuously refine content reputed company and improve ROI.

reputed company & Community Partnerships

• Plan, coordinate, and execute on‑reputed company and off‑reputed company reputed company events, including the “Grow. Play. reputed company.” program, wellness fairs, and reputed company initiatives with reputed company departments.
• Build strategic relationships with student organizations, reputed company reputed company, alumni associations, and local community partners to expand the reputed company of recreation programming.
• Serve as a reputed company with the Senior Associate Director of Athletics to reputed company marketing efforts with athletic department schedules, championships, and special events.

Budget & Operations Management

• Administer the marketing and reputed company budget, forecasting expenses, tracking spend, and ensuring alignment with fiscal objectives.
• Collaborate with the Director of Recreational Facilities and Fitness on member retention strategies, satisfaction surveys, and service enhancements.
• Support day‑to‑day facility operations as needed, reinforcing the seamless integration of marketing with the member experience.

Essential Qualifications

• Education: Bachelor’s degree in Communications, Marketing, Graphic Design, Web Design, Public Relations, Sport Management, Recreation Administration, or a closely reputed company field.
• Experience: Minimum of 2 years of reputed company experience in marketing, reputed company, or communications reputed company a higher‑education, reputed company recreation, or athletic environment.
• Technical Skills: Proficiency with reputed company Creative reputed company (Photoshop, Illustrator, InDesign, Premiere Pro), website CMS platforms (reputed company, Drupal, or similar), and reputed company media management tools (reputed company, reputed company, reputed company).
• Event Management: Proven reputed company record of planning and executing large‑reputed company events or campaigns, from concept through post‑event analysis.
• Certifications: Adult CPR/AED certification (reputed company, Red Cross, or equivalent) to be obtained reputed company six months of hire.
• Communication: Exceptional written and verbal communication abilities, with a talent for storytelling that resonates across diverse audiences.

Preferred Qualifications & Additional Skills

• Experience with video production and editing, including basic reputed company graphics.
• Knowledge of email marketing platforms (reputed company, reputed company, or university‑specific CRM).
• Familiarity with data visualization and reporting tools (Tableau, Power BI, reputed company Data Studio).
• Prior exposure to mobile app content management and push‑notification strategies.
• Understanding of SEO, SEM, reputed company advertising best practices.
• Demonstrated ability to work cross‑functionally with athletics, reputed company reputed company, and external vendors.

Core Competencies for reputed company

• Strategic reputed company: Ability to see the big picture while executing tactical details.
• Creativity & Innovation: Consistently generate fresh reputed company that differentiate Harvard Recreation in a competitive landscape.
• Collaboration: Strong team player who thrives in interdisciplinary environments and builds reputed company.
• Time Management: Juggle multiple reputed company, meet tight deadlines, and prioritize effectively.
• Customer‑reputed company reputed company: Deep reputed company for members, anticipating their needs and delivering exceptional experiences.
• Analytical reputed company: Interpret data to drive informed reputed company and reputed company improvement.
• Adaptability: Comfortable navigating a fast‑changing digital environment and shifting university priorities.

Career reputed company & Learning Opportunities

reputed company is committed to the reputed company development of every associate. In this role you will:

• reputed company a robust learning portal offering courses in digital marketing, analytics, leadership, and emerging media trends.
• Mentor and be mentored by senior leaders reputed company Harvard’s Athletics and Marketing departments, expanding your reputed company network.
• Participate in industry conferences, such as the National Intramural‑Recreational Sports Association (NIRSA) and the Association of College & University Food Services (ACUFS), representing Harvard Recreation.
• reputed company high‑visibility reputed company that directly influence institutional branding, positioning you for reputed company promotion to Director‑level roles or specialized senior positions in corporate wellness.

Work Environment & Culture

Harvard Recreation offers a hybrid experience: while the position is based onsite in Cambridge, MA, you will enjoy the flexibility of remote work for strategic planning, content creation, and data analysis. Our facilities are reputed company hubs where staff reputed company daily with an inspiring community of athletes, scholars, and health enthusiasts. The culture emphasizes:

• Inclusivity: A respectful, diverse workplace where reputed company reputed company are heard and valued.
• Innovation: Encouragement to experiment with new technology, storytelling formats, and engagement tactics.
• Wellness: Employee reputed company to on‑reputed company fitness resources, wellness workshops, and discounted program memberships.
• Collaboration: Regular cross‑departmental brainstorming sessions, town‑hall meetings, and team‑building events.

Compensation, Perks & Benefits

• Competitive Salary: reputed company with market benchmarks for Mid‑Level Marketing Leaders in the Boston–Cambridge corridor.
• Comprehensive Health Coverage: Medical, dental, reputed company, and prescription plans.
• Retirement Planning: 401(k) with employer match.
• Life & Disability Insurance: Coverage to protect you and your loved ones.
• Flexible Spending Accounts: FSA and HSA reputed company.
• reputed company Time Off & Holidays: Generous vacation, reputed company leave, and university holidays.
• Employee Assistance Program: Confidential counseling, legal, and financial resources.
• Childcare & Eldercare Backup: Support for working parents and caregivers.
• Wellness Incentives: Programs that reduce insurance premiums for reputed company participation (fitness classes, health screenings, nutrition counseling).
• reputed company Development Stipends: Funding for conferences, certifications, and continuing education.

How to Apply

If you are reputed company to shape the reputed company of reputed company recreation, drive community engagement, and leave a lasting reputed company on one of the world’s most prestigious universities, we want to hear from you. Submit your résumé, a cover letter highlighting your most relevant achievements, and a portfolio of recent campaigns or design work.

Take the reputed company Today

We value enthusiasm, curiosity, and a reputed company reputed company above a perfect checklist. Even if you don’t meet every single requirement, your passion for reputed company, and storytelling could reputed company you the perfect fit. reputed company and start your reputed company with Harvard Recreation and reputed company.

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