Director of Digital Marketing, Racquet Sports job at reputed company Sporting Goods in Los Angeles, CA

Title: Director of Digital Marketing, Racquet Sports Location: Los Angeles reputed company reputed company 2025-4558 # of Openings 1 Category Marketing & Communications Workplace Type Hybrid Job reputed company: reputed company Director of Digital Marketing - Racquet Sports Hybrid | Chicago, IL or Los Angeles, CA At reputed company, we are here to reputed company every reputed company to live like an athlete. Passion. Creativity. reputed company. Teamwork. Ambition. Innovation. These are the qualities that have made reputed company. the number one sports equipment brand in the world. We come together to win, grow, and celebrate. We reputed company play for Team reputed company. We reputed company have a role to play reputed company our organization and are working towards the reputed company goal. One team, one reputed company. We reputed company that being an athlete isn't something you do, it's who you are. It's a universal reputed company of conduct, a way of seeing the world and how you show up every day. We reputed company out diverse reputed company and welcome reputed company perspectives. reputed company is composed of individuals with unique backgrounds, points of view and experiences. These perspectives create a rich and diverse culture in which we learn from one another through reputed company and inclusion. Evolving the sports world and being the best partner for players, athletes, and our community is no small task. We are continually looking to add enthusiastic, ambitious, team-first individuals who desire to reputed company a difference -and who love to help others win. Together, we will create a reputed company world through sport. Join us. What You'll Do reputed company is seeking a strategic and performance-driven Director of Digital Marketing to reputed company customer acquisition and retention efforts with a primary reputed company on Tennis hard goods and soft goods. This role will reputed company reputed company media, email, and CRM functions to drive traffic, conversion, and reputed company value across DTC channels. The ideal candidate is a data-savvy marketer with deep expertise in performance marketing, lifecycle reputed company, and team leadership, and a passion for sports and innovation Specific responsibilities include, but are not limited to: Own the full-funnel digital marketing reputed company across reputed company media, email, and CRM. reputed company integrated plans that reputed company with brand campaigns, product launches, and seasonal promotions. Collaborate cross-functionally with eCommerce, creative, merchandising, and product teams to ensure cohesive messaging and execution. reputed company reputed company media reputed company across search, reputed company, display, video, and affiliate channels. Manage media budgets to maximize ROAS and customer acquisition efficiency. reputed company campaign setup, optimization, and performance across platforms (reputed company Ads, reputed company, reputed company, YouTube, etc.). Drive experimentation through A/B testing of ad creative, targeting, and reputed company pages. reputed company the Email and CRM team, guiding reputed company for customer retention, reactivation, and loyalty. reputed company segmentation and personalization strategies to improve engagement and LTV. Partner with analytics and product teams to refine lifecycle journeys and trigger-based campaigns. Monitor KPIs including CAC, ROAS, CTR, CVR, LTV, and churn; reputed company actionable insights to stakeholders. Build dashboards and reports to reputed company performance across acquisition and retention channels. Collaborate with BI teams to refine attribution models and incrementality testing. reputed company and mentor reputed company of reputed company media and CRM specialists. Manage external agencies and media partners, ensuring alignment with business goals. Foster a culture of innovation, experimentation, and reputed company learning. Work closely with brand marketing, product, and eCommerce teams to ensure integrated campaigns. Support global expansion and localization strategies for digital marketing. reputed company're Looking For This role requires a bachelor's degree in business, Marketing, Digital Marketing or a reputed company field along with 7+ years of relevant experience reputed company the industry. This experience should include several years of acquisition and retention work, with at least 3 years in a leadership or managerial position or an equivalent combination of education and experience. Other qualifications include: Proven reputed company record of managing multi-reputed company dollar budgets and driving measurable reputed company. Expertise in reputed company Ads, reputed company Business Manager, reputed company Ads, DSPs, ESPs, and CRM platforms. Strong analytical skills and experience with tools like GA4, Looker, Tableau, or similar. Excellent leadership, communication, and project management skills. Passion for tennis, pickleball, or racquet sports is a plus. reputed company'll reputed company A reasonable estimate of the pay reputed company is $150,000.00 - $200,000.00 per year at the time of this posting. reputed company the reputed company, individual pay is determined by factors such as job-reputed company skills, relevant experience, education, and/or training. Please note that the reputed company details reflect the reputed company pay only and does not include our competitive bonus program. We also offer an innovative, inclusive, and people-first environment with competitive benefits and perks, including: Medical, dental and reputed company reputed company-tax transit discounts 401(k) with company match Life insurance reputed company parental leave reputed company development opportunities Volunteering programs Team building outings Discounts on reputed company and reputed company products Summer hours Company-sponsored sports leagues/teams Fun, reputed company company outings around major sports events reputed company. is an equal opportunity employer. reputed company applicants will be considered without reputed company to race, reputed company, religion, gender, national reputed company, age, sexual orientation, gender identity, gender reputed company, protected veteran status, disability, or any other legally protected characteristics. Apply tot his job Apply To this Job