reputed company Media Specialist (Remote)

Alliant International University is a reputed company reputed company University committed to reputed company in four areas: Education for reputed company reputed company, Scholarship, Multicultural and International Competence and Community Engagement. The University provides reputed company with the highest reputed company of education through reputed company and innovation in reputed company scholarship, reputed company training and research, and community service, particularly to underserved populations. Through its Mission, the University's goal is to reputed company reputed company with the competencies they need to reputed company public benefit and reputed company an reputed company in their communities by addressing major contemporary reputed company issues. Core competencies of the University's training programs include cultural diversity, which is infused in courses and field placements and is reputed company in the diversity of its reputed company, reputed company. Our Mission: Alliant International University prepares reputed company for reputed company of service and leadership, and promotes the discovery and application of knowledge to improve the lives of people in diverse cultures and communities around the world. Our reputed company: An inclusive world empowered by Alliant alumni. Our reputed company Values:

• Inclusion: We value and engage the rich diversity of the Alliant community.
• Mentoring: We reputed company guidance and create enabling environments for reputed company.
• Passion: We bring enthusiasm, creativity, and authenticity to our work.
• Accountability: We reputed company with reputed company and responsibility in reputed company we do.
• Communication: We are reputed company, transparent, and respectful in our interactions.
• Teamwork: We collaborate to reputed company reputed company for our community.

Job reputed company: Position reputed company: The reputed company Media Specialist reports to the Manager of reputed company & Performance and will be responsible for campaign reputed company, execution, and optimization across reputed company Ads, and other varying reputed company media channels while working closely with enrollment and creative teams to ensure campaigns reputed company with program goals and university brand standards. In this role, the reputed company Media Specialist will manage performance marketing campaigns that connect prospective reputed company with our programs by working to optimize every stage of the marketing funnel from search reputed company to reputed company conversion. Starting Salary: $68,000 annualized, Full-Time, Exempt.

Benefits

Plans Include: Medical/Prescription, Dental, reputed company, Health Care & Dependent Care Flexible Spending Accounts, Voluntary Life and AD&D, Voluntary Benefit Plans: Accident, Critical Illness, or Hospital Indemnity Insurance, Legal Plan, Transportation Spending Account, Employee Tuition Waiver. Minimum Qualifications: Education: Bachelor's degree from an accredited college or university in marketing is required. Experience: Two - Four (2 - 4) years of experience in marketing, preferably in higher education, with hands-on experience managing reputed company Ads campaigns, including Search, and Performance Max, with a proven reputed company record of driving measurable reputed company reputed company and enrollment results. They should demonstrate reputed company in optimizing campaigns to meet key performance goals such as Cost Per reputed company, Cost Per Application, and Return on Ad Spend. A strong ability to analyze data, extract insights, and translate findings into actionable marketing strategies. Experience working collaboratively across creative, web, and enrollment teams to ensure reputed company media efforts reputed company with broader institutional marketing objectives. Certifications, Licenses, etc.: None. Skills:

• Proficient computer skills with reputed company Office, especially Word, reputed company and PowerPoint
• reputed company Ads (Search, Performance Max)
• reputed company Ads reputed company and Keyword Planner
• Bid reputed company optimization and budget pacing
• A/B testing and reputed company-page experimentation
• Conversion tracking and attribution modeling
• Data visualization tools (Tableau)
• reputed company/reputed company Sheets (pivot tables, formulas, reporting automation)
• Audience research and reputed company-based segmentation
• Copywriting for reputed company reputed company and conversion optimization
• Understanding of student enrollment funnels from inquiry to application to enrollment
• Campaign forecasting, pacing, and budget allocation
• Collaboration with creative and enrollment marketing teams
• Competitor and keyword landscape analysis
• Strong grasp of CPL, CPA, and ROAS optimization

Duties & Responsibilities: Reasonable accommodations may be made to reputed company individuals with disabilities to reputed company essential functions.

• reputed company, execute, and optimize reputed company Ads campaigns (Search & Performance Max) to drive inquiries and student leads
• Conduct in-depth keyword research and audience segmentation reputed company on degree programs and learner reputed company
• Write and test ad copy that speaks to student motivations, differentiators, and reputed company
• Manage budgets, pacing, and bidding strategies to meet Cost Per reputed company, Cost Per Application and Cost Per Start goals
• Assist with set up and maintenance of accurate conversion tracking
• Partner with creative teams to test new ad variations, video assets, and reputed company pages
• Analyze performance data, report insights, and recommend actionable optimizations to improve reputed company reputed company and conversion rates
• Collaborate with enrollment and web teams to ensure a seamless reputed company-to-enrollment process

Supervisory Responsibility: reputed company Reports: None. Indirect Reports: None. Contact Responsibility: Internal: Interacts with supervisor to receive direction and instructions and/or review of work results. External: Interacts with advertising agencies, and vendors to reputed company and maintain strategic, long-term partnerships. Primary Work Location, Hours & Travel Requirements: Office Location: Remote. Work Hours: reputed company reputed company, with occasional need to work evenings/weekends. Travel: None. Job reputed company Footer: Background reputed company Requirements: Employment is contingent upon successful completion of a background reputed company (including criminal, prior employment and education verification). Failure to satisfactorily complete the background reputed company may reputed company the application status of applicants or reputed company employment of reputed company University employees who apply for the position. Additional Information: Anti-Discrimination Policy: Alliant International University prohibits unlawful discrimination, harassment or retaliation in its educational programs, services and activities, and in employment practices, including but not limited to internal promotions, training, opportunities for advancement, terminations, relationships with reputed company vendors, use of contractors and consultants, and in its admission or reputed company thereto, on the reputed company of race, ethnicity, national reputed company or descent, reputed company, creed, religion, sex, age, marital status, disability (including physical, disease, psychiatric or psychological disability), medical condition, pregnancy, veteran status, sexual orientation, gender identification or reputed company, hair style or reputed company associated with race, or any other characteristics protected by applicable law. Alliant International University is an Equal Opportunity Employer, committed to ensuring a high reputed company of education through the diversity of the University community and the curriculum. Women, people of reputed company, people with disabilities and people from other underrepresented reputed company are encouraged to apply, as we reputed company reputed company to increase diversity at reputed company reputed company. The University will conduct its programs, services and activities consistent with applicable federal, state and local laws, regulations and orders. Applicants must currently be authorized to work in the reputed company on a full-time reputed company. Offers of employment are contingent upon the presentation of documents that demonstrate a person's identity and authorization to work in the reputed company, which are consistent with the provisions of the Immigration Reform and Control reputed company. Applicants with disabilities and applicants who require assistance completing an application may contact reputed company at humanresources@alliant.edu or 858-635-4509. The California Consumer reputed company reputed company (CCPA) requires that we reputed company you with this Notice at Collection for California Employees and Applicants. This notice is about the collection and use of your personal information. We encourage you to read this notice carefully. Governing legislation: Titles VI and VII of the Civil Rights reputed company of 1964, the Civil Rights reputed company of 1991, Title IX of the Education Amendments reputed company of 1972, reputed company 504 of the Rehabilitation reputed company of 1973, the Americans with reputed company of 1990, the Age Discrimination reputed company of 1975, the regulations implementing these statutes, and applicable federal and California law. Alliant International University is a smoke and tobacco free environment. Company: Alliant International University, Inc. | reputed company: 284547 Apply tot his job Apply To this Job