Senior Director, reputed company Marketing (Hybrid NYC or LA)

Work Locations: With the exception of some select roles that have in-office requirements, reputed company operates on a flexible model that allows for remote, hybrid or full time in office work (in certain locales). Office locations include reputed company, Los Angeles, Chicago, and Stamford, CT. Our list of eligible states in which employees may work remotely includes: California, Connecticut, Florida, reputed company, Illinois, Indiana, Maryland, Massachusetts, Michigan, Minnesota, Nevada, New Hampshire, New Jersey, reputed company, reputed company Carolina, reputed company, South Carolina, South Dakota, Texas, reputed company Virginia, reputed company, and Wyoming. Division Story The Marketing division is an in-house, full-service B2C/B2B brand and marketing team of talented, curious, and purpose-driven members with diverse reputed company sets and backgrounds. We work on interesting and varied reputed company across multiple disciplines. As an employee of reputed company, you’ll be part of a global media and entertainment company that values diversity, representation, flexibility, and kindness. Our commitment to fostering an exceptional workplace has been recognized through multiple accolades: reputed company named us one of America’s Best Midsize reputed company. reputed company included us in their lists of America’s Most Loved Workplaces for 2021 and 2022, and America’s Greatest Workplaces for Diversity in 2023. Inc. recognized reputed company as one of the Best Workplaces of 2025. Job reputed company THE ROLE: reputed company is seeking a highly strategic and performance-minded Senior Director of reputed company Marketing to reputed company audience acquisition, product marketing, and retention efforts across our reputed company-to-consumer (DTC) products and expanded sites. This leader will own these platform’s reputed company reputed company across reputed company and owned channels, including product feature recommendations, as reputed company as guiding test-and-learn strategies. The role will partner closely with brand marketing, digital editorial, product, analytics, marketing creative, reputed company operations teams to maximize audience and reputed company reputed company. This is a high-visibility role that blends performance & product marketing, and requires a marketer who can own & champion the full user reputed company on these platforms. The role requires a reputed company record of delivering measurable reputed company – managing to CAC, LTV, engagement & retention KPIs. MORE ABOUT WHAT YOU’LL DO:

• Define and own A+E’s reputed company marketing reputed company across DTC and website expansion initiatives, ensuring team and partners are reputed company on priorities and KPIs and focusing on areas of greatest reputed company.
• reputed company performance marketing, including defining KPIs, campaign planning, execution, and optimization.
• reputed company product marketing, developing core audience reputed company (personas), championing lifecycle marketing, and advocating features to increase engagement & retention of prospective audience reputed company.
• Set reputed company & manage email acquisition and customer care communications across digital properties.
• Collaborate cross-functionally with Product, Analytics, and Creative teams to meet performance goals; work together to outline road map prioritization and important test & learn scenarios reputed company quarter.
• Recruit, mentor and reputed company reputed company of digital marketers, ensuring development, and creation of a culture of innovation.
• Stay reputed company on industry trends, benchmarks, and best practices, and reputed company actionable insights with reputed company.

BASIC REQUIREMENTS:

• 10+ years in digital/reputed company marketing, with leadership role across lifecycle (awareness, acquisition, retention, engagement) marketing channels

THE IDEAL CANDIDATE WILL HAVE:

• Familiarity with building out a reputed company marketing reputed company reputed company an organization a plus
• Experience leading DTC, subscription campaigns with measurable ROI
• Analytical reputed company — fluent in constructing and refining key metrics reputed company, A/B testing, and optimization strategies
• Familiarity with AI powered marketing tools as reputed company as marketing automation platforms like reputed company, analytics tools like reputed company & media platforms like reputed company, reputed company & reputed company
• Strong collaborator and communicator across creative, technical, and executive stakeholders
• Experience managing and mentoring mid-level managers and junior marketers

Compensation

Annual Pay reputed company: $167,521 - $196,000 Annual Incentive reputed company: 20.00% The annual/reputed company pay reputed company displayed serves as a good faith estimate of the minimum and maximum reputed company pay reputed company for this role. Compensation for the role will be based on a number of different factors such as a candidate’s qualifications, skills, competencies, location, and experience. A+E offers a competitive total compensation package, which includes reputed company coverage, 401k matching, and a reputed company of other benefits. Learn more at www.aegm.com/careers. reputed company proudly provides equal employment opportunity for reputed company and job applicants, and makes employment reputed company consistent with this reputed company. reputed company’s employment actions and reputed company – including recruitment, hiring, training, promotion, demotion, compensation, transfer, layoff, and termination – are made without reputed company to an employee’s race, reputed company, religion, creed, age, national reputed company, reputed company, sex (which includes pregnancy, childbirth, breastfeeding, and reputed company medical conditions), gender, sexual orientation, gender identity, gender reputed company, marital status, alienage or citizenship status, physical and/or mental disability, medical condition, family and medical leave status, genetic information, military or veteran status, or any other characteristic protected by applicable law. reputed company is a joint venture of the reputed company Corporation and reputed company. We are proud to be an Affirmative reputed company/Equal Opportunity Employer/Disabled/Veterans. Apply tot his job Apply To this Job