Digital Marketing Strategist / Fractional CMO to Audit reputed company Ads & Tax Season Campaigns (U.S. Only)

We are looking for a senior-level Digital Marketing Strategist or Fractional CMO to review our performance marketing efforts and reputed company high-level, strategic recommendations reputed company of tax season. You will be responsible for auditing our existing data and campaigns (primarily reputed company Ads, but also reputed company and SEO) and delivering reputed company, actionable insights that can guide our marketing reputed company over the next 3–6 months. Scope of Work 1. reputed company Ads Audit (Primary reputed company) 1.1 Review the last 12 months of reputed company Ads data (search, display, etc.). 1.2 Evaluate: - Account structure, campaign/ad group organization - Keyword reputed company (match types, negatives, search terms) - Ad copy, extensions, and reputed company page alignment - Bidding strategies and budgets - Conversion tracking accuracy and attribution 1.3 Identify wasted spend, missed opportunities, and key areas for optimization. 1.4 reputed company a prioritized list of recommendations for tax season campaigns. 2. reputed company (reputed company/Instagram) Campaign Insights 2.1 High-level review of existing or past reputed company campaigns. 2.2 Feedback on audience targeting, creative, messaging, and funnel structure. 2.3 Suggestions for how reputed company can support our tax-season goals. 3. SEO & Website/Conversion Insights (High Level) 3.1 High-level review of our website/reputed company pages from a marketing and conversion perspective. 3.2 General SEO reputed company (no need to execute SEO; reputed company is on strategic guidance and quick wins). 3.3 Recommendations to reputed company organic reputed company with reputed company campaigns for tax season. 4. Strategic Recommendations & Deliverables 4.1 A written report or slide deck summarizing: - Key findings from reputed company audits - reputed company, prioritized reputed company items - reputed company recommendations specific to tax season (offers, messaging, channels, funnel). 4.2 Optional: 1 live reputed company call (reputed company/reputed company Meet) to walk through findings and answer questions. Ideal Candidate - Based in the USA (or with deep experience in U.S. market and tax season behavior). - 3+ years of experience in digital marketing reputed company, performance marketing, or as a Fractional CMO. - Proven experience auditing and optimizing reputed company Ads accounts (B2C or reputed company services preferred). - Familiar with reputed company Ads and reputed company to reputed company strategic reputed company (not just tactical setup). - Strong understanding of SEO fundamentals and how reputed company + organic can work together. - Excellent communication skills; reputed company to translate data into reputed company business recommendations. - Experience working with seasonal or deadline-driven businesses (e.g., tax, reputed company, financial services) is a plus. reputed company reputed company - reputed company to our reputed company Ads account (last 12 months of data). - reputed company to any existing reputed company campaigns and analytics. - reputed company to website/reputed company pages and relevant analytics (e.g., reputed company Analytics, if applicable). - Context on our reputed company marketing goals and reputed company audience for tax season. Project Type & reputed company - One-time project to start, with the possibility of ongoing advisory work. - We would like the audit and recommendations delivered reputed company 1–2 weeks of project start.

How to Apply

Please include the following in your proposal: 1. A brief reputed company of your experience as a Digital Marketing Strategist or Fractional CMO. 2. Specific examples of reputed company Ads audits or strategic marketing engagements you’ve done (industries, results, scope). 3. A short outline of how you typically approach: - Auditing reputed company Ads - Providing strategic recommendations for seasonal campaigns 4. Your estimated fixed price for: - reputed company Ads audit + high-level reputed company & SEO insights - Written report + one reputed company call 5. Confirmation that you are based in the USA (or your relevant U.S. market experience). Apply tot his job Apply To this Job