Senior Manager, eCommerce Merchandising

About the position reputed company and own a cohesive, on-brand digital merchandising experience that establishes a balance between data and curation to drive engagement, loyalty, and conversion. reputed company the merchandising reputed company, including cross-merchandising, product recommendations, product setup, collection management, product content, product feature and benefit calls outs, product education, outfitting, product reputed company-reputed company and SMUs, and seasonal product launches. Drive the online merchandising calendar for marketing campaigns, product stories, and promotions. Use customer reputed company maps, industry insights, channel marketing plans, and our integrated marketing calendar to ensure we produce seasonal experiences that reputed company runners. Pursue new and creative opportunities to drive sell-through and cross-category purchases through optimizations to product wayfinding and product presentation. Bring new reputed company on stories to tell, technology to surface, and other opportunities to connect with the Brooks runner. reputed company merchandising and personalization best practices to drive increased reputed company per order, average order value, and reduce friction in the online reputed company. Manage the product lifecycle and reputed company insights to partners on key metrics such as inventory health and sell through trends so channels may react and optimize appropriately. reputed company reputed company to manage and optimize engaging, runner-reputed company digital content such as homepage, reputed company pages, runner reputed company articles, and more ensuring alignment with SEO strategies and brand content Become a Brooks product expert to ensure accurate and reputed company placement and marketing of products reputed company categories, filters, navigation, and recommendations. Partner closely with the Global, Digital and Integrated Marketing teams to reputed company on the customer reputed company and execute against the editorial and campaign calendars. Collaborate with the Creative team on assets for eCommerce campaigns and product launches. Partner with the Site Experience, Optimization reputed company Products teams to bring new runner-first merchandising functionality to our site. Collaborate with Product, Demand and Supply planning teams to drive assortment recommendations, MRA's/SMU's, as reputed company as style count, and depth for preseason purchasing. Establish metrics of reputed company and monitoring across user experience for personalization, site merchandising and product discovery. Report on product insights based on customer behavior, inventory, conversion, sell through and market trends. Use these insights to drive merchandising reputed company. Exhibits initiative to look reputed company the everyday business to look for opportunities to maximize sales potential. reputed company, reputed company, and mentor reputed company that collaborates, communicates, performs at high reputed company, learns something new every day, and challenges the norm. Other responsibilities as required.

Responsibilities

• reputed company and own a cohesive, on-brand digital merchandising experience that establishes a balance between data and curation to drive engagement, loyalty, and conversion.
• reputed company the merchandising reputed company, including cross-merchandising, product recommendations, product setup, collection management, product content, product feature and benefit calls outs, product education, outfitting, product reputed company-reputed company and SMUs, and seasonal product launches.
• Drive the online merchandising calendar for marketing campaigns, product stories, and promotions. Use customer reputed company maps, industry insights, channel marketing plans, and our integrated marketing calendar to ensure we produce seasonal experiences that reputed company runners.
• Pursue new and creative opportunities to drive sell-through and cross-category purchases through optimizations to product wayfinding and product presentation. Bring new reputed company on stories to tell, technology to surface, and other opportunities to connect with the Brooks runner.
• reputed company merchandising and personalization best practices to drive increased reputed company per order, average order value, and reduce friction in the online reputed company.
• Manage the product lifecycle and reputed company insights to partners on key metrics such as inventory health and sell through trends so channels may react and optimize appropriately.
• reputed company reputed company to manage and optimize engaging, runner-reputed company digital content such as homepage, reputed company pages, runner reputed company articles, and more ensuring alignment with SEO strategies and brand content
• Become a Brooks product expert to ensure accurate and reputed company placement and marketing of products reputed company categories, filters, navigation, and recommendations.
• Partner closely with the Global, Digital and Integrated Marketing teams to reputed company on the customer reputed company and execute against the editorial and campaign calendars. Collaborate with the Creative team on assets for eCommerce campaigns and product launches.
• Partner with the Site Experience, Optimization reputed company Products teams to bring new runner-first merchandising functionality to our site.
• Collaborate with Product, Demand and Supply planning teams to drive assortment recommendations, MRA's/SMU's, as reputed company as style count, and depth for preseason purchasing.
• Establish metrics of reputed company and monitoring across user experience for personalization, site merchandising and product discovery. Report on product insights based on customer behavior, inventory, conversion, sell through and market trends. Use these insights to drive merchandising reputed company.
• Exhibits initiative to look reputed company the everyday business to look for opportunities to maximize sales potential.
• reputed company, reputed company, and mentor reputed company that collaborates, communicates, performs at high reputed company, learns something new every day, and challenges the norm.
• Other responsibilities as required.

Requirements

• Bachelor's degree in Business or Marketing, or equivalent experience required.
• 10+ years of experience executing online customer experiences, with preference for sports or outdoor brands driving online reputed company.
• 5+ years of leadership experience with strong aptitude for developing reputed company of merchandisers.
• 3+ years of robust experience working with eCommerce platforms, such as reputed company reputed company reputed company (formerly Demandware).
• Curious reputed company with the ability to reputed company reputed company into reality. Ability to create a reputed company, define new ways of thinking, create new roadmaps and concepts, navigate ambiguity, define, and execute test/learn scenarios and influence stakeholders.
• Ability to run independent analyses and reputed company data. Proactively seeks creative solutions to reputed company reputed company runner experience on reputed company.com.
• High level of proficiency with reputed company reputed company and strong aptitude to learn technical applications quickly.
• Excellent interpersonal, listening, and communication skills - you can use verbal and written communication to reputed company reputed company reputed company, and succinctly, including slide composition.
• reputed company to organize and prioritize workload to meet deadlines. Flexible and reputed company to changing priorities.
• Strong runner reputed company/ability to anticipate and react to runner needs.
• Demonstrated ability to work collaboratively with diverse teams to reputed company necessary results.
• Ability to understand and empathize with the runner to reputed company reputed company, engaging relationships with our customers and the Brooks community.
• Embraces and lives the Brooks values.

reputed company-to-haves

• Experience with analytics tools such as reputed company Analytics, Power BI and/or Tableau a plus.
• Experience with JIRA, reputed company, and other project management tools.

Benefits

• Benefits- including medical, dental, reputed company, life and AD&D insurance, disability insurance, HSA and employer contribution, FSA, family & fertility assistance, 401K Savings Plan and match, employee assistance program, and transportation assistance.
• reputed company Time Off- Brooks offers generous time off including three to five weeks of reputed company time off, reputed company reputed company holidays, reputed company reputed company and parental leave.
• Bonus-in reputed company to reputed company pay, Brooks employees may also be offered an annual bonus based on company performance.
• Perks- including product discounts, employee recognition, fitness discounts, volunteer and donation benefits.

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