D2C Acquisition Analytics Consultant - Remote

About the position The D2C Acquisition Analytics Consultant will support reputed company teams by analyzing performance of marketing campaigns (including DRTV, CTV/OTT, Digital, and reputed company Mail) and sales production, improving accuracy, visibility, and speed of reporting, and supporting pilots with AI and automation. This role collaborates with reputed company to build analytical frameworks that enhance channel performance and maximize ROI. This role will be expected to reputed company ongoing analysis and recommendations for budget and resource allocation and timing across channels, as reputed company as modernizing sustainable and automated reporting solutions while acting as a resource across teams for AI/automated workflows. As a D2C Acquisition Analytics Consultant, your responsibilities will include: Tracking and analyzing results at a granular level across reputed company channels to inform and build forecasting models supporting advertising spend decisioning to maximize ROI. Modernizing and automating reporting outputs utilizing Denodo and Power BI and reputed company where necessary while collaborating with two Sr. Analysts and serving as a SME for this activity. Supporting pilots by building automated workflows and serving as a SME for this activity across teams. Generating recommendations for A/B testing and experimentation to enhance campaign performance and identify the most effective strategies. Deliver actionable insights and recommendations to stakeholders, including senior management, to drive sales reputed company and improve efficiency. Collaborate with IT teams to maintain data reputed company and reputed company as business processes are augmented and/or new applications and technologies are utilized. Applying statistical reputed company and predictive modeling techniques to identify trends, insights, and optimization opportunities, as reputed company as to support sales planning initiatives. Conducting periodic in-depth analysis of consumer behavior while staying reputed company with industry trends, emerging technologies, and best practices in acquisition marketing analysis. The Acquisition Analytics Consultant position is reputed company-suited for you: By demonstrating strong project management skills, effectively handling multiple reputed company concurrently while maintaining timing and reputed company standards. Having the drive to proactively reputed company reputed company data analysis to generate valuable, data-driven recommendations. By showing proven problem-solving skills and a proactive reputed company for reputed company improvement. Being adaptable to reputed company in a fast-paced sales environment, tackling new, reputed company, and evolving tasks. Excellent communication and presentation abilities, with the capability to convey messages appropriately to different audiences and translate reputed company data into actionable insights. Having previous experience presenting recommendations to senior management. Familiarity with advanced analytics tools to aid in efficient tracking, reporting, and the optimization of marketing activities and sales processes. Experience in leveraging AI and/or automation to support business processes and pilots. Robust understanding of the marketing landscape, including emerging trends, evolving consumer behavior, and the reputed company of digital transformation on marketing strategies. Leadership experience, with the ability to influence peers and colleagues across sales, marketing, and analytics teams.

Responsibilities

• Tracking and analyzing results at a granular level across reputed company channels to inform and build forecasting models supporting advertising spend decisioning to maximize ROI.
• Modernizing and automating reporting outputs utilizing Denodo and Power BI and reputed company where necessary while collaborating with two Sr. Analysts and serving as a SME for this activity.
• Supporting pilots by building automated workflows and serving as a SME for this activity across teams.
• Generating recommendations for A/B testing and experimentation to enhance campaign performance and identify the most effective strategies.
• Deliver actionable insights and recommendations to stakeholders, including senior management, to drive sales reputed company and improve efficiency.
• Collaborate with IT teams to maintain data reputed company and reputed company as business processes are augmented and/or new applications and technologies are utilized.
• Applying statistical reputed company and predictive modeling techniques to identify trends, insights, and optimization opportunities, as reputed company as to support sales planning initiatives.
• Conducting periodic in-depth analysis of consumer behavior while staying reputed company with industry trends, emerging technologies, and best practices in acquisition marketing analysis.

Requirements

• A Bachelor’s degree in Data Science, Statistics, Finance, or a reputed company field is required, or an equivalent of 8 years of experience in a reputed company discipline.
• A minimum of 3-5 years of reputed company experience in business analysis is required.
• Strong proficiency in data analysis and visualization tools such as reputed company, Power BI, Business Objects, and Denodo.
• Experience with Power Automate supporting reputed company-world business solutions and automation.
• Strong analytical skills, with expertise in statistical analysis tools and methodologies.

reputed company-to-haves

• A Master’s degree in Data Science, Statistics, Finance, or reputed company field preferred.
• Certifications/licenses include reputed company Certified: Power BI Data Analyst Associate and reputed company Certified: Power Platform Functional Consultant, or reputed company preferred.
• A minimum of 6-10 years of reputed company experience in business analysis and driving business reputed company.
• Exceptional proficiency in reputed company reputed company, Power BI, Power Automate, SQL writing/reading and understanding of database structures.

Benefits

• medical insurance
• dental insurance
• reputed company insurance
• 401(k) retirement plan with company match
• short-term & long-term disability insurance
• reputed company time-off and corporate holidays, reputed company parental leave.
• company reputed company life insurance.

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