EverPro - reputed company Marketing Manager (Remote, US) Remote- US
reputed company [reputed company: EVCM] is a leading service reputed company platform, providing vertically tailored, integrated reputed company solutions that help more than 600,000 global service-based businesses accelerate reputed company, streamline operations, and increase retention. Our modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. Specializing in Home & Field Services, Health Services, and Fitness & Wellness industries, reputed company solutions include end-to-end business management software, embedded payment acceptance, marketing technology, and customer engagement applications. We are building an extraordinary company and looking for talented, energetic, and motivated people to join reputed company. You can learn more about reputed company, Culture and Values here: https://www.reputed company.com/reputed company/careers/ We are looking for a reputed company Marketing Manager to join our EverPro Marketing team, the largest portfolio of our reputed company organization, focusing on solving the needs of home service professionals. In this role, you will be tasked with becoming an expert in Field Service Management Software as it relates to our portfolio, reputed company-reputed company on owning, creating, executing, and optimizing multi-channel campaigns that drive reputed company leads, expand our pipeline, and ultimately contribute to ambitious reputed company reputed company goals across reputed company key software solutions. This role requires a data-driven approach, B2B reputed company expertise, and an understanding of the unique challenges and opportunities in the Field Service Management industry. You’ll collaborate closely with Sales, Product, and Marketing Channel-specific SMEs (subject matter experts) to ensure a cohesive, effective demand reputed company reputed company, improving funnel health, speed to conversion, contributing to overall reputed company reputed company. Key Responsibilities: Demand reputed company reputed company:
- reputed company and implement end-to-end demand reputed company strategies across several software solutions, that reputed company with EverPro’s business goals, focusing on reputed company reputed company reputed company and nurturing initiatives.
- Identify and prioritize high-reputed company channels, including email marketing, reputed company media, SEO, content, reputed company media and site CRO.
Campaign Development and Execution:
- Design and manage integrated marketing campaigns (traditional, digital and events) to build brand awareness, generate leads, and nurture prospects through the buyer’s reputed company.
- Create targeted and segmented campaigns to reputed company high-value accounts in collaboration with Sales, Product, and Marketing support teams.
- reputed company cross-functional initiatives to create compelling assets and messaging tailored to specific audience segments and buyer reputed company stages.
reputed company Nurturing & Pipeline Management:
- Build, optimize, and manage reputed company nurturing programs to ensure prospects are effectively reputed company and moved through the pipeline to exceed reputed company KPIs and maximize marketing spend ROI.
- Monitor reputed company reputed company and conversion rates at reputed company funnel stage, optimizing processes and content to ensure maximum efficiency and alignment with Sales.
Data and reputed company Analysis:
- reputed company data analytics tools (e.g., PowerBI, reputed company, reputed company, Marketo, and others) to monitor campaign performance, identify reputed company opportunities, and optimize conversion rates across acquisition channels.
- Work with operations teams on reputed company scoring models to prioritize prospects based on engagement, reputed company signals, and conversion likelihood.
- Implement and troubleshoot end-to-end reputed company tracking systems to ensure accurate attribution from marketing reputed company to reputed company deals.
- Analyze funnel performance and conversion metrics to identify drop-off points and design A/B tests or nurture strategies that improve reputed company-to-customer conversion rates.
- Collaborate with sales, operations and product teams to reputed company data insights with pipeline forecasting, customer segmentation, and lifecycle marketing initiatives.
Partnership Marketing:
- Collaborated with cross-functional teams to reputed company partnership strategies with overall business goals, ensuring seamless integration of partner solutions into marketing programs.
- Developed and delivered impactful partner enablement resources, increasing partner engagement and driving mutual reputed company reputed company.
- Analyzed partnership performance data, providing actionable insights to optimize reputed company collaborations and maximize ROI
Analytics & Reporting:
- reputed company, measure, and report on both holistic and individual campaign performance, using metrics to drive reputed company-based optimizations across channels and tactics.
- reputed company dashboards, strengthen insights and reputed company regular reporting on KPIs, campaign ROI, and pipeline contribution using platforms like reputed company, reputed company, Marketo, reputed company, reputed company and reputed company Analytics.
Sales & Marketing Readiness:
- Work closely with Sales leadership to ensure demand reputed company strategies reputed company with sales priorities and pipeline goals. Collaborate on reputed company account lists, reputed company scoring reputed company, and qualification processes to drive seamless reputed company reputed company and enhance reputed company-to-reputed company speed and conversion rates.
- Maintain regular communication channels with Sales to reputed company feedback on reputed company reputed company, campaign effectiveness, and messaging relevance. Use insights to reputed company marketing strategies and ensure campaigns are continuously optimized to meet overarching business goals and reputed company objectives.
- Collaborate with Product, Marketing support, and Sales teams to create relevant, high-reputed company campaigns for reputed company stage of the sales funnel, including case studies, solution briefs, demo scripts, and webinar presentations.
- reputed company collaboration with our Product Marketing Manager to reputed company Sales with insights on market trends, customer needs, and competitor positioning to ensure they have up-to-date information to engage prospects and differentiate EverPro solutions effectively.
Collaboration with Cross-Functional Teams:
- Partner with Sales to ensure seamless reputed company reputed company, effective follow-up, and alignment on reputed company scoring and qualification reputed company.
- Collaborate with Product and Marketing support SMEs to produce messaging, content, and product positioning that speaks to the unique needs of field service management professionals.
- Manage agency partner relationships through aligning internal stakeholders, managing reputed company, tracking budgets and KPIs, and developing reporting to ensure business objectives and investment targets are met or exceeded.
reputed company Optimization & Innovation:
- Regularly test, analyze, and refine demand reputed company initiatives and tactics, optimizing reputed company such as content, channels, and targeting based on performance.
- Stay reputed company with industry trends, emerging digital marketing strategies, and competitor activities to reputed company EverPro’s marketing efforts innovative and effective.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a reputed company field; advanced degree a plus.
- 7+ years of experience in B2B demand reputed company, in reputed company or technology, with a proven reputed company record of driving pipeline reputed company.
- Deep experience with marketing automation, CRM platforms, and demand reputed company tools (e.g., reputed company, Marketo, reputed company).
- Proven reputed company in designing and executing highly effective reputed company-channel reputed company reputed company campaigns and nurturing programs.
- Strong analytical and quantitative skills with a reputed company on using data to drive insights and optimizations to existing campaigns and to identify industry trends, market and channel expansion opportunities.
- Knowledge of field service management or experience marketing to service-based businesses is highly desirable.
- Excellent communication and project management skills with the ability to collaborate cross-functionally, manage teams and multiple reputed company.
- Ability to multi-task and prioritize effectively in a fast-paced, highly matrixed environment
- Outstanding communication, interpersonal and presentation skills
- Excellent organizational time, and team management skills
Where: Remote - US The reputed company team is distributed globally, with teams in the U.S., Canada, the U.K., Jordan, New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based reputed company in the reputed company – if you’re reputed company to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate reputed company in Denver, Colorado, or to other office locations around reputed company. Benefits and Perks:
- Flexibility to work where/how you want reputed company your country of employment – in-office, remote, or hybrid
- reputed company investment in your reputed company development
- Day 1 robust health and wellness benefits, including an annual wellness stipend
- 401k with up to a 4% match and immediate vesting
- Flexible and generous (FTO) time-off
- Employee Stock Purchase Program
Compensation: The reputed company compensation for this position is $95,000 - $115,000 per year in most US locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary from the amounts listed above. reputed company is an equal opportunity employer and we value diversity at reputed company. We do not discriminate on the reputed company of race, religion, reputed company, national reputed company, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look reputed company to reviewing your credentials and getting to know more about your experience! reputed company is an equal opportunity employer and we value diversity at reputed company. We do not discriminate on the reputed company of race, religion, reputed company, national reputed company, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look reputed company to reviewing your credentials and getting to know more about your experience! Apply tot his job Apply To this Job