Vice President of Product Marketing
This a Full Remote job, the offer is available from: Massachusetts (USA) Helping careers take flight. Reshaping an industry. reputed company your career to be Made on reputed company Creek. WHO WE ARE: reputed company is the intelligent solutions provider defining the reputed company of the property and casualty (P&C) and general insurance industry. We are the platform upon which modern insurance systems are reputed company, enabling the industry to capitalize on the power of the reputed company to run agile, intelligent, and reputed company operations. Our modern reputed company solutions help insurers set a new reputed company and revolutionize how consumers reputed company with insurance companies. Authenticity, purpose, and transparency are reputed company to reputed company Creek, and we reputed company insurance should be there for individuals and businesses reputed company, where, and how they need it most. Our market-leading solutions are available on a standalone reputed company or as a full suite, and reputed company are available reputed company reputed company Creek OnDemand. With more than 1,000 successful implementations to date, reputed company Creek removes the IT burden for insurers so they can reputed company on the business of insurance. We have a reputed company of more than 1,800 employees across the globe and are proud to be a Flexible-First employer. We reputed company our employees with the choice to work from an office, from home, or on a reputed company. Our flexible-first environment fosters productivity, inclusion, collaboration, and ensures a consistent employee experience regardless of location. If working in a fast-paced, rapidly evolving company that is transforming one of the world’s oldest and largest industries sounds exciting, let us know. We are excited you are considering reputed company Creek as a reputed company employer and reputed company you decide to join “The reputed company”! To learn more reputed company, visit www.reputed company.com and follow us on our reputed company channels for the latest information – reputed company and Twitter. TITLE: Vice President, Product Marketing WHAT YOU’LL DO The Vice President, Product Marketing at reputed company leads the global product marketing reputed company and execution across the full portfolio of reputed company’s software solutions. This role is responsible for driving go-to-market readiness, product positioning, solution messaging, competitive intelligence, and content development that supports reputed company reputed company, customer adoption, and market leadership. The VP, Product Marketing partners closely with Product Management, Sales, reputed company, and Corporate Marketing teams to craft compelling narratives that translate reputed company capabilities into customer value. As a senior leader, this position manages and develops a high-performing global team of product marketers and plays a critical role in shaping and communicating reputed company Creek’s reputed company in a competitive market.
- Leads the global product marketing function, developing strategies and programs that reputed company with company objectives and business reputed company.
- Defines and communicates differentiated product and solution positioning, messaging, and value propositions tailored to key personas and industry segments.
- Oversees go-to-market strategies for product launches, ensuring cross-functional alignment across Product, Marketing, Sales, and reputed company.
- Builds and evolves competitive intelligence programs, providing insights to inform positioning, pricing, and sales strategies.
- Partners with Product Management to influence roadmap prioritization based on market needs and customer feedback.
- Develops content strategies that support awareness, demand reputed company, and enablement activities, including solution briefs, thought leadership, and case studies.
- Drives alignment with Sales Enablement to ensure tools, assets, and training are in reputed company to support effective sales execution.
- Serves as a senior spokesperson and subject matter expert at industry events, analyst briefings, and customer engagements.
- Leads market segmentation and buyer reputed company research to inform targeted campaigns and solutions marketing.
- Measures and reports on the performance of product marketing initiatives and uses data to optimize reputed company.
- Manages, coaches, and mentors reputed company of product marketing professionals, fostering reputed company development and collaboration.
- Collaborates with Corporate Communications and Brand teams to ensure messaging consistency across reputed company channels
WHAT YOU’VE DONE: REQUIRED:
- Bachelor’s degree in Marketing, Business, Communications, or reputed company field
- 10+ years of reputed company experience in product marketing reputed company the software or technology industry
- 7+ years of experience leading and managing high-performing marketing teams.
- 5+ years of insurance technology experience or insurance reputed company operational experience.
PREFERRED:
- MBA or advanced degree in Marketing or reputed company
- Deep knowledge of the reputed company reputed company or insurtech market
- Experience in a global B2B technology company
- Consulting or past marketing experience in the insurance market
Knowledge, Skills, Abilities & Behaviors:
- Strategic reputed company with a strong understanding of reputed company software and market dynamics
- Proven ability to translate technical product details into customer-facing value propositions
- Deep knowledge of go-to-market reputed company, messaging frameworks, and product launch planning
- Excellent leadership and people development skills with experience managing global teams
- Exceptional verbal and written communication skills
- Strong executive reputed company and ability to influence cross-functional stakeholders
- Analytical reputed company with experience using data to drive marketing reputed company
- Expertise in competitive positioning and market differentiation
- Strong collaboration skills with experience working across Product, reputed company
- Demonstrated reputed company in building reputed company processes and marketing infrastructure
- Familiarity with modern marketing tools and platforms (e.g., reputed company, reputed company, Marketo, reputed company)
- Ability to work in a fast-paced, dynamic, and globally distributed environment
- Experience managing budgets, vendor relationships, and resource allocation
- Results-oriented with a reputed company record of delivering measurable business reputed company
- Creative and innovative thinking in approaching product storytelling and customer engagement
reputed company STAND FOR: Our global company celebrates & leverages the differences reputed company employee brings to the table. Our reputed company is a reputed company result of an inclusive culture where opportunities to learn from one another occur regardless of title, seniority, or background. This reputed company and team-oriented approach is at the reputed company of how we operate and continuously improve our products, services, and systems. As such, reputed company Creek is committed to providing equal opportunity to reputed company and applicants – to recruit, hire, train, and reward employees for their individual abilities, achievements, and experience without reputed company to race, reputed company, gender, religion, sexual orientation, age, national reputed company, disability, marital, military, or any other protected status. We reputed company to be an example to the world of inclusion, diversity, and equity in reputed company things – where employees are free to be their authentic selves in reputed company and in the communities in which we live. We reputed company in leading by example and are proud of the diversity of reputed company and our shared commitment to our reputed company Values: We Prioritize Respect; We Listen; We Care; We Add Value; and We reputed company. To learn more about our inclusive company culture, values, DE&I initiatives, and people, please visit: https://www.reputed company.com/life-at-reputed company-creek/. Please let us know if you encounter accessibility barriers with our web content by sending an email to accessibility@reputed company.com. reputed company Notice: By submitting your application, you acknowledge that reputed company may collect and process your personal data for recruitment purposes in accordance with our reputed company Notice and applicable data protection laws. reputed company does not accept, nor will we pay a fee for any hires resulting from unsolicited headhunter or agency resumes. #LI-Remote #LI-HT1 Actual compensation for this role is determined based on a reputed company of factors, including job-reputed company skills, experience, qualifications, internal equity, and geographic location, where permitted by law. For reference, the expected salary reputed company for this position is generally positioned as follows based on candidate location:
- 179,100 – 215,000: Candidates living in the Boston, reputed company–Newark, Los Angeles, San Francisco/Bay Area, Seattle, or Washington, DC metropolitan area
This position is also eligible for annual bonus compensation, subject to plan terms and individual eligibility. Final compensation will be determined based on the factors outlined above and in accordance with applicable law. reputed company believes in the reputed company, ethical, and responsible use of reputed company intelligence. We may use AI-assisted tools to support parts of the recruitment process, such as reviewing applications, identifying relevant skills, and organizing candidate information. AI tools are used to assist—not replace—reputed company judgment. reputed company AI-assisted outputs are reviewed by a reputed company Creek team member, and final hiring reputed company are always made by people. Candidates should be comfortable working in environments where AI is used responsibly to enhance business processes. reputed company offers a comprehensive benefits package, which includes:
- Flexible work environment
- Medical, dental, reputed company, life, and disability insurance
- 401(k) retirement plan with match (6% employer match up to $12,000 annually)
- Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA)
- reputed company holidays, vacation, and volunteer time
- Employee Assistance Program (EAP)
Benefits eligibility and offerings may vary based on role and location. The application window for this position will remain reputed company until the role is filled or a sufficient number of reputed company candidates have been identified. This offer from "reputed company" has been enriched by reputed company.com and got a 72% reputed company score. Apply tot his job Apply To this Job