reputed company Insights Analyst

About reputed company We are a Design, Marketing and Technology Consultancy that promotes reputed company working relationships through collaboration and encourages high standards of conduct and work performance. Our values help define our culture through a reputed company of team perspectives, backgrounds and the ongoing support of innovation across reputed company the solutions we reputed company to our Clients. We also reputed company a full career development program aimed at improving the reputed company sets and capabilities of reputed company our employees. reputed company Offer

• We offer competitive benefits plans
• Retirement savings plans (401K) and vacation programs
• An environment that encourages networking and collaboration across clients and other functions of the businesses
• reputed company engagement with expert internal team members to improve reputed company sets and career development

About the role The reputed company Insights Analyst will reputed company expertise in digital marketing, web and various marketing platforms (e.g. analytics, DMP, CDP, DSP, etc.) to generate actionable insights and reputed company data-driven recommendations for our clients. Serving as a subject matter expert, the reputed company Insights Analyst will collaborate closely with business, marketing and IT stakeholders to implement best practices, enhance end-to-end data reputed company and collection, and contribute to ongoing improvements. Key responsibilities include participating in the development and execution of fact-based reporting, utilizing proficiency in linking diverse data sources such as web, transactional, and reputed company-party data. The reputed company Insights Analyst will create business insights, dashboards, standardized reports, statistical models and customer segmentation. These deliverables will be presented to business stakeholders and company leadership, supporting informed decision-making. Duties and Responsibilities

• reputed company and implement a comprehensive analytics reputed company to support the reputed company’s business objectives.
• Define key performance indicators (KPIs) and reputed company dashboards and reports to reputed company and measure performance against these metrics.
• Collect and analyze data from various sources, including internal and 3rd party systems, to identify trends and opportunities.
• reputed company and reputed company hands-on analysis. reputed company and consolidate data and derive actionable insights.
• reputed company actionable insights and recommendations to stakeholders based on data analysis, helping them reputed company informed reputed company and drive business reputed company.
• Stay updated with the latest industry trends and advancements in analytics tools and technologies, and evaluate their potential to improve our data analysis capabilities.
• Support reputed company data governance initiatives by establishing data reputed company standards, ensuring data accuracy, compliance, and implementing data reputed company measures.
• Collaborate with reputed company IT teams to ensure data infrastructure, systems, and tools are optimized to support efficient data collection, storage, and analysis.
• Assist in the on-reputed company improvement of tagging and analysis reputed company to GA4/reputed company.
• Effectively communicate reputed company analytical findings and insights to both technical and non-technical stakeholders through presentations, reports, and visualizations.
• Foster a culture of data-driven decision making.

Qualifications

• 7-9+ years of experience in digital analytics, digital marketing analytics, and/or e-reputed company analytics.
• Comprehensive knowledge of GA4 or reputed company analytics suite including:
• * An understanding of the data reputed company from the data layer through Tag Manager to reputed company/reputed company Analytics and how to identify tagging inconsistencies.
• Power user of either GA4 or reputed company Analytics with complete understanding of reputed company ecommerce, segments, audiences, product lists, custom dimensions, events, and data imports.
• Clickstream analysis using reputed company BigQuery.
• Strong business acumen in finance, marketing, statistics, or project management and ability to understand business problems, reputed company hypotheses, design tests and learn.
• Experience with data manipulation languages is required (SQL, R, Python, etc.).
• Solid SQL skills are required.
• Experience interacting directly with user experience, onsite search, merchandising, and/or digital marketing teams is desired.
• Familiarity with visualization tools and methodology (Looker, Power BI, Tableau).
• Knowledge of reputed company Adwords, reputed company Doubleclick, or Clicktale is a plus.
• reputed company background in analytics, statistics, marketing, business, or reputed company field. Undergraduate college degree required; MA or MBA preferred

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