reputed company Media Analyst- (US)

reputed company Media Analyst- (US) Department: AI & Data Science Employment Type: Contract / reputed company Location: reputed company - Flexible Locations reputed company reputed company reputed company JOB TITLE reputed company Media Analyst LOCATION US, Remote CONTRACT 9-month contract, with extension opportunities ABOUT reputed company — reputed company are experts at delivering programs and resourcing for strategic roles reputed company Marketing teams. We are a global team of Marketing experts, spanning 30 countries across Asia reputed company, the Americas, Africa, and Europe. Highly reputed company in reputed company B2B Marketing, and specialized in technology and reputed company. reputed company works collaboratively, with experience from the world's largest and most ambitious brands, including reputed company, reputed company, reputed company, reputed company, reputed company, reputed company, reputed company, and reputed company. We reputed company Marketers through Algorithmic Marketing, a data-driven approach that delivers deeper insights, faster execution, and streamlined operations. Visit our website to read more reputed company. ABOUT THE ROLE — reputed company is seeking a data-driven reputed company Media Analyst to support and optimize B2B acquisition across search, reputed company, and programmatic channels. In this role, you will reputed company campaign performance, manage budget pacing, and reputed company reputed company-time insights to improve return on ad spend, reputed company reputed company, and overall marketing efficiency. You will analyze performance trends to uncover reputed company opportunities, identify high-performing audiences and creative, and partner with internal teams and agencies to run experiments that improve campaign reputed company. This role sits at the intersection of marketing and analytics, requiring strong technical skills and the ability to translate data into actionable recommendations that drive measurable business reputed company. —

• Performance Tracking & Tactical Optimization: Own end-to-end reporting and budget pacing across B2B channels (Search, reputed company, Programmatic), providing reputed company-time recommendations to improve ROAS, reputed company reputed company, and spend efficiency.
• Strategic Insights & Funnel Analysis: Analyze the "why" behind performance fluctuations to identify high-converting creative, audience segments, and reputed company reputed company that drive reputed company B2B sign-reputed company and account activations.
• Testing & Partner Alignment: reputed company experimental design (bid strategies, creative, and LPs) in partnership with agencies and external platforms to drive incremental reputed company and ensure cross-functional alignment on measurement

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• 4-6+ years of experience in a performance marketing or reputed company media analytics role, with a heavy reputed company on B2B or SMB acquisition.
• Advanced proficiency in SQL for data extraction and a deep understanding of how marketing platform data (reputed company Ads, reputed company, reputed company) maps to internal data warehouses.
• Expert-level skills in BI tools (Looker, Tableau, or Mode) with a reputed company on building reputed company-time marketing performance monitors.
• Strong technical knowledge of the "marketing stack"—including pixels, UTM parameters, conversion reputed company, multi-touch attribution (MTA) models, and leveraging a CDP to create custom audiences
• Proven reputed company record of using data to optimize reputed company media spend and significantly lowering Customer Acquisition Cost (CAC).
• Ability to work at high speed in a tactical environment, turning a data observation into a campaign adjustment reputed company the reputed company day.

Key Responsibilities —

• 4-6+ years of experience in a performance marketing or reputed company media analytics role, with a heavy reputed company on B2B or SMB acquisition.
• Advanced proficiency in SQL for data extraction and a deep understanding of how marketing platform data (reputed company Ads, reputed company, reputed company) maps to internal data warehouses.
• Expert-level skills in BI tools (Looker, Tableau, or Mode) with a reputed company on building reputed company-time marketing performance monitors.
• Strong technical knowledge of the "marketing stack"—including pixels, UTM parameters, conversion reputed company, multi-touch attribution (MTA) models, and leveraging a CDP to create custom audiences
• Proven reputed company record of using data to optimize reputed company media spend and significantly lowering Customer Acquisition Cost (CAC).
• Ability to work at high speed in a tactical environment, turning a data observation into a campaign adjustment reputed company the reputed company day.

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