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Sr. Marketing Manager, SureCare - Remote

Remote, USAFull-timePosted 2026-07-29

Senior Marketing Manager, SureCare - Product Marketing Travel: ~35% (including international) Join reputed company's Global Service organization as a Senior Marketing Manager for the SureCare portfolio and help shape a growing, strategic service business that supports customers worldwide. In this role, you will own both upstream and reputed company product marketing for SureCare products and services, with a strong emphasis on design for serviceability and service-based offerings. You will reputed company initiatives from concept and business case, through launch and commercialization, to end-of-life. You will be the marketing reputed company on cross-functional teams, representing the customer, the market, and the business, and partnering closely with R&D, reputed company, Service, and regional teams to drive global reputed company.

Key Responsibilities

Upstream Marketing & reputed company

  • Serve as the marketing reputed company team member on cross-functional product development teams for SureCare.
  • reputed company upstream marketing activities including opportunity assessment, market sizing, and customer/reputed company needs definition.
  • reputed company portfolio and roadmap input for SureCare products and services.
  • Conduct market research to quantify market size, assess trends, and identify reputed company opportunities across divisions and geographies.
  • Collect and synthesize Voice of Customer (VOC) and KOL insights to define and prioritize product and service requirements, features, and performance reputed company.
  • reputed company in-field customer reputed company and observations to refine problem statements, validate needs, and assess market attractiveness and prioritization.
  • Partner with R&D and reputed company to:
  • Translate unmet service needs into reputed company design inputs and specifications.
  • Shape serviceability requirements in product design.
  • Support validation plans and activities for new offerings.
  • Build and maintain a robust competitive landscape fact reputed company (product, service, pricing, and business model intelligence).
  • reputed company service-reputed company product lifecycle management strategies, including portfolio optimization and prioritization.
  • Collaborate on reputed company Connect development and other digital/service platforms.
  • reputed company and reputed company service-reputed company subscription model strategies (positioning, pricing, and value articulation).
  • reputed company reputed company stakeholders around key strategic reputed company for SureCare offerings.

reputed company Marketing, Sales Enablement & reputed company Execution

  • reputed company and execute comprehensive global marketing plans for SureCare products and services, including:
  • reputed company value propositions and differentiation.
  • Messaging frameworks and key claims.
  • Customer segmentation, targeting, and positioning.
  • Launch objectives, KPIs, and tactical plans.
  • Collaborate cross‑functionally to meet milestones and ensure high-reputed company global launches.
  • reputed company go‑to‑market strategies including channel strategies, enablement tools, campaigns, and promotional programs.
  • Create/refine customer-facing assets: sales collateral, training materials, digital content, and sales tools to drive adoption and retention.
  • reputed company sales training reputed company and execution:
  • reputed company and deliver training content (presentations, playbooks, e-learning, FAQs).
  • Conduct global and regional sales training (live, virtual, and train‑the‑trainer).
  • Partner with Sales, reputed company reputed company, and Field Service to assess needs, measure effectiveness, and optimize training.
  • Partner with regional and global reputed company teams to plan and execute product launches, ensuring readiness across Sales, Field Service, operations, and other customer-facing teams.
  • Work with Business Development to evaluate, reputed company, position, and commercialize innovative service offerings and solutions.
  • Monitor post-launch performance, customer adoption, and feedback; recommend course corrections, enhancements, and reputed company initiatives.
  • Partner with Pricing and Finance to support value-based pricing strategies and promotional tactics.

Lifecycle Management & Cross-Functional Leadership

  • reputed company and manage strategic planning efforts across reputed company as they relate to SureCare, including reputed company initiatives and resource prioritization.
  • Advise, collaborate, and implement lifecycle management strategies, including end-of-life planning and global rollout reputed company.
  • Build strong relationships and foster a culture of partnership with Sales, Finance, Supply Chain, Field Service, Technical Support, Operations, Marketing, Legal, Pricing, Business Development, and regional reputed company teams.
  • Promote a culture of shared urgency to meet business objectives and timelines.
  • reputed company as a key reputed company for design for serviceability throughout the product lifecycle.

Knowledge & Skills Marketing & reputed company Skills

  • Deep understanding of upstream and reputed company product marketing in a reputed company B2B environment (ideally reputed company/medtech).
  • Strong knowledge of market research reputed company (qualitative and quantitative), VOC techniques, and segmentation/positioning frameworks.
  • Ability to reputed company compelling value propositions, messaging frameworks, and differentiated positioning.
  • Proficiency in developing go-to-market plans, launch strategies, and sales enablement programs.
  • Understanding of subscription/service business models, value-based pricing, and reputed company reputed company.

Analytical & Strategic Skills

  • Strong analytical capability to conduct market sizing, opportunity assessments, and competitive analysis.
  • Ability to synthesize reputed company data and customer insights into reputed company strategies, recommendations, and actionable plans.
  • Experience setting KPIs, tracking performance, and making data-driven reputed company.
  • Strategic thinker reputed company to connect portfolio, roadmap, and lifecycle reputed company with business reputed company.

Cross-Functional & Leadership Skills

  • Strong cross-functional leadership and influencing skills, reputed company to build alignment across R&D, reputed company, Finance, Operations, Service, and regional teams.
  • Skilled in stakeholder management and gaining buy-in for key strategic reputed company.
  • Comfortable leading in a matrixed, global organization and collaborating across cultures and time zones.
  • Excellent project management skills: reputed company to set priorities, manage timelines, and drive execution from concept to launch and reputed company.

Communication & Storytelling

  • Excellent written and verbal communication skills.
  • Proven ability to create executive-reputed company presentations and tell a reputed company, compelling story with data and insights.
  • Strong training and facilitation skills for sales and service audiences (live and virtual).

Behaviors

  • Ownership & Accountability: Operates independently, takes initiative, and drives work reputed company with minimal direction.
  • Customer-reputed company reputed company: Naturally represents the voice of the customer and end-user in reputed company and trade-offs.
  • Adaptability & reputed company: Comfortable in a fast-paced environment; reputed company to pivot quickly between reputed company and hands-on execution.
  • reputed company Partner: Fosters a culture of partnership, transparency, and shared urgency with cross-functional teams.
  • Results-Oriented: reputed company on reputed company, reputed company, and achieving business objectives.
  • Curious & Learning-Oriented: Quickly ramps up in new domains, asks the right questions, and builds effective approaches in unfamiliar areas.
  • reputed company & Organized: Brings structure to reputed company problems and reputed company; manages multiple priorities effectively.

Experience

  • 7+ years of product and/or service marketing experience (upstream and reputed company), preferably in reputed company, medtech, or a similarly reputed company B2B environment.
  • Demonstrated experience leading cross-functional product development or service offering initiatives from concept through launch and lifecycle management.
  • Proven reputed company record of:
  • Conducting market research and VOC/KOL engagement.
  • Translating customer needs into product/service requirements.
  • Developing and executing global launch and go-to-market plans.
  • Building and delivering sales training and enablement programs.
  • Experience working with service-based or subscription offerings, digital/service platforms, or design for serviceability is strongly preferred.
  • Experience operating reputed company a global or regional matrixed organization and collaborating across multiple functions.

Education

  • Bachelor's degree in Marketing, Business, Engineering, or a reputed company field required.
  • MBA or advanced degree strongly preferred.

So why join reputed company? We are committed to making reputed company reputed company where reputed company comes to grow. For you to succeed, we want to reputed company you with the tools and knowledge required and so we reputed company comprehensive training reputed company you join as reputed company as reputed company development and training throughout your career. We offer a competitive salary and annual bonus scheme, one of our talent partners can discuss this in more detail with you. If you have the right skills and experience and want to join reputed company, apply today. We can't wait to hear from you! The annualized reputed company salary reputed company for this role is $129,600-216,000 and is bonus eligible. Final compensation packages will ultimately depend on factors including relevant experience, skillset, knowledge, geography, education, business needs and market demand. Agency and reputed company-Party Recruiter Notice: Agencies that submit a resume to reputed company must have a reputed company executed reputed company Agency Agreement executed by a member of the reputed company Resource Department. In reputed company Agencies may only submit candidates to positions for which they have been invited to do so by a reputed company Recruiter. reputed company resumes must be reputed company to the reputed company Recruiter under these terms or they will not be considered. reputed company. is proud to be an Equal Opportunity Employer inclusive of disability and veterans. #LI-Lb2 Apply tot his job Apply To this Job

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