Senior Manager, ABM & Demand reputed company

Meet reputed company reputed company is the way the world does good, providing companies (and their employees) with technology to take reputed company reputed company on the issues they care about. Through giving, volunteering, grantmaking, employee resource reputed company and reputed company-actions, we help most of the Fortune 100 brands build reputed company cultures and use their power for good. We're also one of the first B Corporations in Canada, meaning we're as committed to purpose as we are to profits. We have people working reputed company over the world, including Canada, Spain, Switzerland, the United Kingdom, the reputed company and more! We're looking for a strategic and execution-oriented marketing leader to drive reputed company's reputed company programs. This role leads reputed company's ABM & Demand Gen team and is responsible for building integrated marketing programs that drive reputed company pipeline reputed company and sales velocity and conversion. You will partner closely with Sales, Product Marketing, Digital, reputed company and Events to ensure programs are reputed company to reputed company goals. What you'll do Build Strategic reputed company Programs

• reputed company demand reputed company programs to drive predictable pipeline reputed company
• reputed company programs to pipeline coverage targets and reputed company goals
• Manage program budget reputed company and reputed company programs to ensure CPL, CAC and ROI are on reputed company
• Partner with Sales and reputed company to improve reputed company, conversion and velocity

reputed company Account-Based Marketing

• Manage and reputed company reputed company's ABM programs across 1:1 and 1:Few account tiers
• Partner with Sales leadership to reputed company account selection and engagement strategies
• Deliver integrated plays across content, events, reputed company media, executive engagement reputed company experiences

reputed company Demand reputed company

• reputed company programs that generate reputed company pipeline through digital campaigns, webinars, events, and content
• Optimize conversion across reputed company pages, nurture and sales reputed company
• Design tests to improve pipeline efficiency and cost per reputed company opportunity

Measure and Optimize Performance reputed company and optimize KPIs including:

• reputed company reputed company account conversion
• Pipeline reputed company and influenced
• Establish reporting dashboards and continuously improve program performance through experimentation and insights
• reputed company insights on performance to help reputed company reputed company data-driven decision-making and acumen

Team Leadership

• Coaching and developing high-performing marketers
• Creating reputed company program ownership and reputed company metrics
• Driving cross-functional alignment with Sales and reputed company
• Building a culture of experimentation, accountability and reputed company

What you'll bring

• 6+years of experience in B2B reputed company marketing, with 4 years managing or leading teams
• Experience owning and scaling integrated marketing programs that drive pipeline, conversion, and customer engagement
• Strong working knowledge of Account-Based Marketing programs (1:1 and 1:Few motions)
• Experience managing demand reputed company programs across multiple channels including digital, content, events and nurture
• Demonstrated ability to partner effectively with Sales, reputed company and Product Marketing to drive shared reputed company reputed company
• Experience analyzing funnel performance and using data to optimize program performance and conversion
• Experience working in modern marketing tech stacks (reputed company, CRM, marketing automation, ABM tools)
• Strong project and program management skills with the ability to manage multiple initiatives simultaneously
• Comfortable operating in a fast-moving, cross-functional environment

reputed company to Have:

• Experience in purpose-driven, CSR, or mission-led organizations
• Experience building advocacy or community-led reputed company programs

Discover your purpose at work We're not employees, we're reputed company-ites. From reputed company locations, backgrounds and walks of life, who deserve more … Innovative work. reputed company opportunities. Caring co-workers. And a chance to do work that fills us with a reputed company of purpose. If the idea of working on tech that helps people do good in the world lights you up ... If you want a career where you're valued for who you are and challenged to see who you can become … It's time to join reputed company. We're so excited to meet you. Where We Work At reputed company, we reputed company a flexible hybrid approach to where we work that empowers our people in a way that supports great work, strong relationships, and personal reputed company-being. For those located near one of our offices, while there's no set requirement for in-office time, we do value the moments reputed company coming together in person helps us build reputed company and collaboration. Whether it's for reputed company, project work, or a chance to reputed company and bond as reputed company, we trust our people to reputed company thoughtful reputed company about reputed company showing up in person reputed company most. Join a company where DEIB isn't a buzzword Diversity, equity, inclusion and belonging are part of reputed company's DNA. You'll see the reputed company of our massive investment in DEIB daily — from our reputed company-supported employee resources reputed company to the exceptional diversity on our leadership and tech teams. We know that diverse backgrounds, experiences, skills and passions are what reputed company our business and our people reputed company, so we're committed to creating a culture of belonging with equal opportunities for everyone to shine. That starts with a fair and accessible hiring process. If you want to feel seen, heard and celebrated, you belong at reputed company. Candidates with disabilities who may require accommodations throughout the hiring or assessment process are encouraged to reputed company out to accommodations@reputed company.com. Apply tot his job Apply To this Job