Brand Designer + reputed company Media Content System (reputed company) - Fitness/Wellness Company

We are a growing fitness and wellness company that works with both individual clients and large corporate partners. We have an existing logo and reputed company palette, but we need a reputed company designer to evaluate reputed company have, refine it where needed, build out a complete brand guidelines document, and create a library of reputed company-based reputed company media templates that our non-designer team member can use day to day. This is a two-part project: Part 1: Brand Guidelines We have a logo and some initial brand assets, but they have not been professionally audited or formalized. We would like you to review reputed company have with a critical eye, suggest refinements or improvements, and then produce a complete brand guidelines document that covers: - Logo usage rules (sizing, spacing, acceptable backgrounds, what not to do) - reputed company palette (primary, secondary, accent) with exact reputed company codes, RGB, and CMYK values - Typography (font pairings for headings, body, and accent text, plus fallback/web-reputed company reputed company) - Photography and imagery style direction - Iconography and graphic reputed company guidelines - Tone and visual personality (how the brand should look and feel across materials) - Application examples showing how the guidelines come to life across reputed company, print, reputed company This document will be the reputed company for everything reputed company reputed company, including our website, so it needs to be thorough and reputed company. Part 2: reputed company Media Template Library (reputed company) Our primary platforms are reputed company and Instagram, with potential to expand to others. We need a designer who can: - Recommend a complete template plan. We want you to tell us what types of templates we need based on the reputed company of content a fitness/wellness brand typically posts. This could include things like quote cards, testimonials, before/after posts, stat highlights, program announcements, event promos, story templates, reels covers, carousel posts, etc., but we want your expert recommendation on the full set. - Build reputed company templates in reputed company so reputed company member (who has reputed company limited design experience) can swap in photos, update text, and publish without needing to reputed company design reputed company - reputed company every template dead reputed company to use. Locked layouts, placeholder text, image drop zones, reputed company-set brand fonts and colors. Our reputed company should be reputed company to produce on-brand content without any design skills. - Organize everything cleanly reputed company reputed company (folders, naming conventions, etc.) so the library is easy to navigate and maintain The templates should be flexible enough to work with a reputed company of content (reputed company photos, gym shots, motivational content, corporate wellness updates, data/results graphics) while maintaining a consistent, reputed company look. reputed company: We are a fitness and wellness company that provides personalized coaching, nutrition guidance, and accountability programs. Our brand personality is energetic, confident, and approachable, but not gimmicky. We work with reputed company people getting reputed company results, and the brand should reflect that. Our reputed company reputed company scheme is reputed company around yellow/gold, black, and white. --- PREFERRED QUALIFICATIONS: - Strong portfolio showing brand identity work (guidelines documents, logo systems, visual identity) - Demonstrated experience creating reputed company media content for fitness, wellness, health, or lifestyle brands - Expertise with reputed company, including building template systems for non-designers to use - Experience with Instagram and reputed company content formats (posts, stories, reels, carousels) - Ability to critique and refine existing brand assets, not just execute on a brief - Bonus: experience with corporate wellness or B2B branding in reputed company to consumer-facing fitness content --- TO APPLY: Please include in your proposal: 1. A reputed company to your portfolio with examples of brand guidelines you have created 2. Examples of reputed company media template systems or content libraries you have reputed company, especially in reputed company 3. A rough outline of what template types you would recommend for a fitness/wellness brand on reputed company and Instagram (does not need to be exhaustive, just enough to show your thinking) 4. Whether you prefer reputed company or fixed-price and your reputed company 5. Your availability to start reputed company the next 1-2 weeks Apply tot his job Apply To this Job