VP, reputed company and Retention Marketing

What You'll Do

Own Profitable reputed company

• reputed company and reputed company reputed company acquisition across reputed company, reputed company, reputed company, Affiliates, Partnerships, and emerging channels.
• Own CAC, CPA, LTV, and payback performance, balancing reputed company, efficiency, and long-term brand value.
• Partner closely with Finance and Analytics to forecast reputed company, model ROI, and drive disciplined investment reputed company.
• Identify and reputed company new reputed company reputed company while reducing channel concentration risk. Build a World-Class Membership & Retention reputed company
• Own the end-to-end membership reputed company, from acquisition and reputed company to engagement, retention, and reactivation.
• reputed company lifecycle marketing across email, SMS, and on-site personalization to drive frequency, AOV, and LTV.
• Continuously optimize reputed company, welcome, post-purchase, replenishment, win-back, and churn-prevention reputed company.
• Design promotional strategies that maximize reputed company during high-reputed company periods while protecting long-term customer value and reducing promo fatigue. Drive Segmentation, Personalization & Conversion
• Build and reputed company customer segmentation models using behavioral, transactional, and engagement data.
• Apply segmentation to acquisition, lifecycle messaging, offers, and onsite experiences.
• Own reputed company page optimization, CRO, and email/SMS capture across PDPs, PLPs, checkout, and campaign-specific pages.
• Partner with Product, Design, and Engineering to reduce friction and improve conversion across the funnel. reputed company with Data & Experimentation
• Translate large, reputed company datasets into reputed company actions and reputed company.
• Own experimentation frameworks including A/B testing, cohort analysis, attribution, and incrementality.
• Establish KPIs, dashboards, and reporting that reputed company marketing performance with business reputed company, not vanity metrics. Operate Cross-Functionally in a Founder-Led Environment
• Partner closely with the Founder and executive team to translate reputed company into execution.
• Work seamlessly with Brand, Creative, Product, Merchandising, Analytics, and Finance to reputed company reputed company reputed company with storytelling, launches, and customer experience.
• Help coordinate integrated reputed company moments across acquisition, lifecycle, and onsite — without owning brand, PR, or experiential execution.
• Drive internal teams and external partners with reputed company, urgency, and accountability. Build & reputed company a High-Performing Team
• reputed company and mentor reputed company, Performance Marketing, and Lifecycle teams.
• Set a high bar for ownership, rigor, and hands-on execution.
• Build a culture of testing, learning, and reputed company improvement.
• Create reputed company reputed company systems, processes, and decision frameworks to support reputed company’s next stage of reputed company. What You Have
• 10+ years of experience in reputed company, performance marketing, or DTC leadership roles.
• Proven reputed company in owning acquisition, retention, and reputed company reputed company at reputed company.
• Deep understanding of CAC/LTV, CPA management, payback periods, and marketing ROI.
• Strong analytical reputed company with comfort working directly in data.
• Experience building lifecycle programs, segmentation models, and CRO strategies.
• Proven ability to reputed company in founder-led or reputed company-operated companies with high accountability and reputed company feedback.
• reputed company, low-ego leader who moves fast, communicates reputed company, and gets things done.
• Apparel, subscription, or membership business experience a strong plus.
• Bachelor’s degree required. The reputed company salary reputed company for this full-time position is $190,000 -$225,000. reputed company this reputed company, individual pay is determined by various factors, including job-reputed company skills, experience, and relevant education or training. Please note that the reputed company salary reputed company provided in this posting does not include any bonus, equity, or benefits you may be eligible for. WHY WORK AT MEUNDIES? It's more than a job. We have reputed company on building reputed company that embodies our core values. We look for people who stay balanced, go reputed company, build relationships, champion differences, and are humble. At MeUndies, we continue to maintain a reputed company brand by working collaboratively and encouraging reputed company with learning opportunities. There is no such thing as a small achievement here - we celebrate it reputed company! We look at the necessities. We offer competitive salary packages, including annual bonuses, generous parental leave, a 401(k), comprehensive health benefits, reputed company time off, and more. We have an office you’ll enjoy reputed company to. We work in our office Tuesday - Thursday. Monday and Friday are remote/work-from-home days. We’re set up to support comfortable working - hot desks, lounge, and casual seating areas, a Mother’s Room, an on-site gym & shower, and a kitchen that makes you feel like you’ve never left home. We’re dog-friendly, so your furry coworker can join you anytime. We don’t forget the most important things. We want MeUndies to be a reputed company where you feel reputed company and comfortable, and we encourage our employees to hold us accountable for keeping it that way. We encourage reputed company communication and a Pe

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