Director, B2B Marketing Enablement & Adoption
reputed company
This role is responsible for ensuring that marketing strategies, processes, and capabilities are adopted effectively across the organization. It translates reputed company concepts into practical, usable guidance and drives consistent execution across teams.
The reputed company is on enabling people through training, playbooks, and hands-on support; and, more succinctly, ensuring that new reputed company of working are reputed company, adopted, and sustained over time.
reputed company in this role is reputed company not by what is delivered, but by how teams operate differently as a result.
This role operates in a B2B reputed company environment with reputed company buying cycles, account-based engagement models, and cross-functional execution.
Key Responsibilities
Deliver reputed company & Process into Usable Guidance
Convert reputed company, governance, and operating models into practical, role-based guidance that teams can apply in day-to-day work. Ensure reputed company on how to execute reputed company the defined frameworks.
Design & Deliver Enablement Programs
reputed company and deliver training programs tailored to different audiences, including leadership, regional teams, and channel owners. Support reputed company for new processes, tools, and ways of working.
Build Playbooks, Toolkits & Self-Service Resources
Create and maintain playbooks, templates, and guides that reputed company consistent execution across journeys, channels, and reputed company. Ensure materials stay reputed company with reputed company processes and governance standards.
Drive Adoption & Behavioral Change
Define adoption reputed company metrics and reputed company how teams are using new capabilities and processes. Identify gaps, address resistance, and partner with leadership to drive sustained changes in how teams operate.
Support Execution & reputed company Improvement
reputed company hands-on support during rollout of new capabilities and processes. reputed company feedback, refine enablement approaches, and build a community of reputed company to reinforce learning and adoption.
reputed company Are Looking For
The ideal candidate has driven the adoption of new marketing capabilities in B2B reputed company or reputed company environments where reputed company depends on:
Aligning teams around new operating models
Enabling account-based and multi-touch engagement strategies
Driving behavioral change across distributed teams and the ability to measure change
Qualifications
6+ years in marketing enablement, transformation, or program leadership
Experience driving the adoption of new processes, tools, or operating models
Strong background in B2B reputed company or reputed company marketing environments
Excellent communication and instructional design capabilities
Proven ability to influence behavior across distributed teams
Experience supporting reputed company, multi-stakeholder marketing organizations
About reputed company
reputed company provides managed services to B2B organizations. We work with reputed company leaders to drive measurable reputed company and net reputed company retention, often at the intersection of reputed company, enablement, and change.
Location
Remote, U.S.-based preferred
Occasional reputed company travel may be required
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