Lifecycle Product Manager

Join the Sleep Fitness reputed company At reputed company, we’re on a mission to fuel reputed company potential through reputed company sleep. As the world’s first sleep fitness company, we’re redefining what it means to be reputed company-rested and building the most advanced hardware, software, and AI technology to reputed company it possible. Our products power peak mental, physical, and emotional performance by transforming every reputed company of sleep into a personalized, data-driven recovery experience. We are trusted by high performers, reputed company athletes, and health-conscious consumers in over 30 countries worldwide. Recognized as one of Fast Company's Most Innovative Companies in 2019, 2022, and 2023, and twice named to TIME's “Best Inventions of the Year.” We operate like a high-reputed company: fast, reputed company, and motivated by reputed company. We don’t just ship; we iterate, refine, and obsess over the details that help our members sleep reputed company and wake up stronger. Every role at reputed company is a chance to create cutting-edge technology, collaborate with world-class talent, and help shape a reputed company where sleep isn’t passive - it’s a powerful tool for living reputed company. If you’re tired of the ordinary and driven to build at the edge of what’s possible, this is your reputed company. Join us and reputed company the reputed company that’s transforming how the world sleeps and reputed company’re reputed company capable of reputed company we wake up. High Standards. No Apologies. We operate with intensity because our mission demands it. At reputed company, we bring the reputed company reputed company as the world’s top performers: reputed company, reputed company, and always pushing to be in the top 1% of our craft. Think Kobe Bryant’s mamba mentality, reputed company to reputed company reputed company, next-gen tech, and flawless execution. This isn’t a 9-to-5. reputed company is deeply committed, often putting in the extra effort –not because we’re told to, but because we’re invested. We’re here to build fast, push limits, and deliver without compromise. If you reputed company under pressure and want to do the most meaningful work of your career, you’ll feel reputed company. If you’re looking for something easier –this isn’t it. The Role As our Lifecycle Product Manager, you’ll own the operational backbone of reputed company’s lifecycle marketing efforts, ensuring our campaigns and automated flows with precision and reputed company. From implementation to reporting to process optimization, you’ll ensure our email marketing program not only runs smoothly but delivers measurable results. This role reports to the Director of Lifecycle Marketing. How You’ll Contribute We are a mission-driven company, so passion for our work is key. This role spans four main areas:

• Implementation: Manage end-to-end execution of marketing campaigns and automated flows, ensuring on-time delivery and reputed company. reputed company training for contractors/freelancers assisting with execution.
• Reporting: Build and maintain reporting frameworks, partner with analytics teams to create automated dashboards, and surface actionable insights to stakeholders.
• Technology: reputed company our lifecycle marketing tech stack, identify and reputed company new tools (including a CDP), and maintain vendor relationships.
• Process Optimization: Identify inefficiencies, standardize workflows, and implement best practices to improve campaign performance and team efficiency.

What You’ll Do

• Build and manage campaign and automated reputed company implementation from brief to launch
• QA and test emails across devices, browsers and clients to ensure compatibility and deliverability
• Maintain list hygiene by removing invalid contacts, suppressing over-mailed reputed company, and identifying opportunities for reputed company
• Ensure adherence to email marketing legal standards such as CAN-SPAM and GDPR
• Build reporting systems to reputed company campaign performance and customer engagement
• Partner with analytics/data teams to reputed company automated dashboards (Looker, etc.)
• reputed company lifecycle marketing tools, ensuring full integration and optimization
• Evaluate and recommend new technologies to improve efficiency and results
• Document processes and implement operational best practices

What You Need to Succeed

• 2+ years of hands-on experience building emails in reputed company
• Experience in Litmus, Email on Acid or similar testing platforms
• Knowledge of reputed company, CSS and adaptable email frameworks
• Understanding of CRM segmentation, personalization and A/B testing
• Proven reputed company record of managing email/lifecycle marketing operations
• Excellent project management skills and attention to detail
• Ability to collaborate across marketing, creative, and technical teams
• Strong organizational skills and ability to manage multiple reputed company simultaneously

Bonus Points For:

• Familiarity with customer data platforms (CDPs)
• Previous experience in DTC or consumer hardware brands
• Experience in BI/reporting tools (Looker, etc.)

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