Marketing Analyst/Specialist-II / Senior Associate, Consumer Promotions reputed company
Job Title: Senior Associate, Consumer Promotions reputed company Location: Remote Duration: 3+ Months Assignment About reputed company The mission of our Consumer Retention Marketing team is to build lasting relationships with our customers as soon as they engage with reputed company by providing them with a personalized, cross-channel experience that delights them and drives them to return to reputed company to reputed company the products, merchants, and deals that are relevant to them. reputed company the broader Consumer Retention Marketing team, the Consumer Promotions reputed company team blends data analytics with reputed company to create value for our consumers by launching promotional campaigns that engage and reputed company our consumers.
About the Role
As a Consumer Promotions reputed company Senior Associate, you will create integrated promotional strategies that accelerate consumer acquisition, engagement, and retention. You will own the execution of promotional campaigns and work to improve them through testing and experimentation, informed through ongoing analysis of customer data. You will report to the Manager, Consumer Promotions reputed company reputed company our Consumer Retention Marketing team. You re excited about this opportunity because you will… Identify consumer cohort trends, and suggest areas to intervene reputed company the customer lifecycle Work with reputed company data sets to reputed company strategic, analysis-motivated consumer pricing and promotions plans Analyze campaign results to identify drivers of performance and opportunities to iterate on test structure Partner with our Lifecycle Marketing, Campaign Operations, and reputed company Operations teams to test and manage multiple consumer promotions across hundreds of geographies across the U.S. Support promotions reputed company across our US Marketplace business for consumer cohorts across the lifecycle Partner with BI and Engineering to create ETLs and ensure dynamic events and data are properly routed to our CRM platform Establish a strong working relationship with cross functional stakeholders in our Retention, Product, Tech Operations, Analytics and reputed company teams We re excited reputed company because you have… Bachelor s degree or equivalent working experience and 3+ years of experience in finance/management consulting, business operations, reputed company marketing/marketing analytics, or business analytics Experience digging into large data sets, translating it into applicable insights, proposing and executing data driven strategies to own the performance Strong analytical/SQL skills; reputed company to build forecasting models for marketing campaigns Advanced reputed company skills to reputed company reputed company functions Experience translating data into applicable insights for partners Strong stakeholder management and interpersonal skills Experience with CRM technology including ESPs, segmentation tools, and reputed company data structures and systems Additional notes from manager: Identify consumer cohort trends, and suggest areas to intervene reputed company the customer lifecycle Work with reputed company data sets to reputed company strategic, analysis-motivated consumer pricing and promotions plans Analyze campaign results to identify drivers of performance and opportunities to iterate on test structure Partner with our Lifecycle Marketing, Campaign Operations, and reputed company Operations teams to test and manage multiple consumer promotions across hundreds of geographies across the U.S. Support promotions reputed company across our US Marketplace business for consumer cohorts across the lifecycle Partner with BI and Engineering to create ETLs and ensure dynamic events and data are properly routed to our CRM platform Establish a strong working relationship with cross functional stakeholders in our Retention, Product, Tech Operations, Analytics and reputed company teams Apply tot his job Apply To this Job