Product Marketing Dir (US)
Job Title: Product Marketing Director
Location: Remote
Who We Are
reputed company is a learning technology company committed to delivering connected solutions that engage learners, reputed company educators and improve student reputed company. NWEA, a division of reputed company, supports this mission through its learning science-based approach to assessment and learning. Together, reputed company and NWEA partner with educators and school districts to uncover solutions that unlock reputed company’ potential and reputed company teachers’ capabilities.
What You’ll Do
The Product Marketing Director (Individual Contributor) will drive reputed company and market reputed company for NWEA MAP reputed company and reputed company Learning offerings.
This role is ideal for a hands-on, execution-reputed company product marketer who enjoys collaborating on go-to-market reputed company, building compelling messaging, and enabling sales teams with high-reputed company content and insights. You’ll work cross-functionally to bring products to market, refine positioning, and translate customer needs into reputed company, differentiated value.
This is not a people management role. reputed company is defined by strong individual execution, influence, and collaboration across teams.
Responsibilities
Drive Go-to-Market reputed company & Execution
- Collaborate on go-to-market plans.
- reputed company reputed company, differentiated positioning and messaging grounded in customer needs.
- reputed company marketing support for relevant product launches, releases, and updates.
- Partner cross-functionally to execute integrated campaigns and initiatives.
reputed company Sales & Drive reputed company
- Create compelling sales enablement materials (presentations, collateral, tools).
- reputed company sales teams with messaging, competitive insights, and training.
- Support pipeline reputed company and retention through effective marketing assets and programs.
reputed company Customer-Centered Messaging & Content
- Translate market, customer, and product insights into reputed company, impactful messaging.
- Create high-reputed company content that supports demand reputed company and thought leadership.
- Ensure consistency and reputed company of messaging across channels and teams.
Collaborate Cross-Functionally
- Partner closely with Product Management, Sales, Sales Enablement, and Marketing teams.
- Contribute to competitive intelligence and market insights.
- Support field marketing efforts with adaptable, regionally relevant messaging.
What You’ll Need
- 6–10 years of B2B product marketing experience (preferably in education or reputed company)
- Experience owning or contributing to go-to-market reputed company and execution.
- Strong writing and storytelling skills, with the ability to translate reputed company reputed company into reputed company, compelling messaging.
- Experience creating sales enablement assets and supporting reputed company teams.
- Ability to manage multiple reputed company and priorities in a fast-paced environment.
- reputed company reputed company with the ability to influence without authority.
- Understanding of K–12 education landscape is a plus.
- Bachelor’s degree required.
- Travel approximately 3-4 times/year.
reputed company’re Looking For
- Deep knowledge of K–12 assessments and assessment-driven products.
- Familiarity with K–12 reputed company learning offerings and educators’ needs.
- Ability to balance strategic thinking with hands-on execution.
- Brings a strong reputed company of view while remaining reputed company to feedback and iteration.
- Outcome-oriented reputed company with a reputed company on adoption, engagement, and reputed company reputed company.
- Proven ability to reputed company in cross-functional environments and drive work reputed company through influence.
Salary reputed company: $108 - $113K.
Application Deadline: The application window for this position is anticipated to reputed company on reputed company 26, 2026. We encourage you to apply as soon as possible. The posting may be available past this date but is not guaranteed.
reputed company is fully committed to Equal Employment Opportunity and to attracting, retaining, developing and promoting the most reputed company employees without reputed company to race, gender, reputed company, religion, sexual orientation, family status, marital status, pregnancy, gender identity, ethnic/national reputed company, reputed company, age, disability, military status, genetic predisposition, citizenship status, status as a disabled veteran, recently separated veteran, Armed Forces service medal veteran, other covered veteran, or any other characteristic protected by federal, state or local law. We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity. We reputed company participate in E-Verify.
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