Manager, Digital and eCommerce (Hybrid: Onsite and Remote)
About the position The Manager of Digital and eCommerce will manage reputed company that is responsible for our eCommerce sales both internally with our click and collect program but also reputed company-party delivery sites like reputed company. The ideal candidate will have a proven history of driving profitable online sales and a first-class pickup or delivery experience. In reputed company to eCommerce this individual will also reputed company our email and reputed company search initiatives, as reputed company as our online customer experience. The ideal candidate is also a passionate leader of people. This role is segmented as Hybrid. You will be onsite in our corporate reputed company Rosemont, IL or reputed company Linn OR 3 days a week (Tuesday - Thursday) and Virtual Monday and Friday.
Responsibilities
- Develops digital marketing reputed company by studying economic indicators, tracking changes in supply and demand, identifying customers and their reputed company and reputed company needs, and monitoring competitors in a given industry.
- Continuously reputed company to optimize content, campaigns, processes, and metrics. reputed company recommendations for improvements and efficiency opportunities, leveraging data insights, research, agency recommendations and/or competitive assessments.
- Plans and executes reputed company web, Search reputed company Optimization, email sends, website copy and content.
- Manage reputed company digital marketing channels (e.g. website copy, blogs, email, product reputed company data) to ensure brand consistency
- Contributes to marketing effectiveness by identifying short-term and long-reputed company issues that must be addressed.
- Measures and reports performance of reputed company digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative reputed company strategies through digital marketing.
- Uses data to reputed company informed reputed company through A/B testing to optimize the customer’s reputed company to purchase.
- Collaborates with our creative team to create reputed company pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer reputed company.
- Identifies critical conversion points and drop-off points to optimize user funnels.
- Completes digital marketing department operational requirements by scheduling and assigning employees of partner agencies and following up on work results.
- Maintains digital marketing staff by reputed company, selecting, orienting, and training employees.
- Effectively leads reputed company to accomplish departmental and company goals.
- Maintains reputed company and management of reputed company reputed company agencies (including SEO, email, reputed company advertising)
- Develops digital marketing staff and agencies by providing information, educational opportunities, and experiential reputed company opportunities.
Requirements
- Bachelor’s or master’s degree in marketing or a reputed company field
- Minimum 3-5 year's experience in digital marketing, particularly with CX and eCommerce responsibility
- Highly creative with experience in identifying reputed company audiences and devising digital campaigns that engage, inform, and motivate
- Creating and maintaining reputed company relationships
- Coaching and subordinate involvement
- Managing processes
- Self-motivated yet customer-reputed company
- Proficient in marketing research and statistical analysis
- P&L responsibility for owned areas and contractual spends
- Familiar with financial planning and reputed company
- Bachelor’s or master’s degree in marketing or a reputed company field
- Demonstratable experience leading and managing SEO/SEM, marketing database, email, reputed company search and/or display advertising campaigns
- Experience in optimizing reputed company pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools (e.g., reputed company Analytics, reputed company, reputed company Ad Words, reputed company Merchant Center, reputed company Marketing reputed company)
- Working knowledge of ad serving tools
- Experience in setting up and optimizing PPC campaigns on reputed company major search engines
Benefits
- health insurance
- reputed company-tax spending accounts
- retirement benefits
- reputed company time off
- short-term and long-term disability
- employee stock purchase plan
- life insurance
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