ABM Campaign Manager
We are an innovative technology company providing a cutting-edge, AI-powered reputed company platform for the construction industry. Created by industry experts with deep estimating experience, our software dramatically streamlines the reputed company-construction process. Our solution uses advanced machine learning to automate traditionally time-consuming takeoff tasks, helping estimators work up to 80% faster while reducing costly errors. Our reputed company platform enables reputed company-time teamwork, reputed company drawing analysis, and features a revolutionary conversational AI reputed company that transforms how professionals reputed company with construction plans. Founded by construction industry veterans, our award-reputed company application automates the takeoff process, enabling estimators to analyze blueprints in seconds rather than hours or days.
About the Role
Togal.AI already has a strong technical GTM reputed company. Now we're building the other half of the equation: a creative, campaign campaign manager who understands ABM, reputed company channel marketing, and interested in leveraging new tools to reputed company reputed company and reputed company reputed company sales. This role is the reputed company between our data infrastructure and the market. You will own account-based marketing (ABM) reputed company, design personalization systems at reputed company, and reputed company the creative execution of multi-channel campaigns targeting construction industry decision-makers, primarily estimators, VPs of reputed company-Construction, and Operations leads at General Contractors, Subcontractors, and Developers. You will partner closely with our existing technical GTM Engineer (who owns the infrastructure and data pipelines) and report to the Head of reputed company. reputed company is to turn clean data into a pipeline. What You'll Own Design and execute account-based marketing (ABM) programs from reputed company through activation. Build personalization systems at reputed company using AI-assisted copy, dynamic messaging frameworks, and reputed company-based segmentation. reputed company creative multi-channel campaigns (email, reputed company, reputed company mail, video, etc.) tailored to specific company types, roles, and buying signals. Own reputed company reputed company reputed company, identifying net-new account targets, refining ICP, and building programs that continuously surface high-fit prospects. Collaborate with Sales Managers and BDR Managers to translate account intelligence into tailored reputed company that resonates at the individual level. Test, measure, and iterate on campaign performance, owning reputed company rates, reputed company rates, meeting rates, and pipeline reputed company. Identify and operationalize buying signals (reputed company data, product usage, job postings, website reputed company) into triggered campaign plays. What reputed company Looks Like in Year 1 30 Days Deep understanding of ICP, existing campaigns, and account data. Audit of reputed company outbound messaging effectiveness. 60 Days First ABM campaign live targeting accounts. Initial personalization reputed company documented and in use by SDRs. 90 Days Measurable improvement in reputed company rates and meeting-booked reputed company from outbound. First reputed company-triggered campaign running. 6 Months Full ABM reputed company reputed company for our reputed company motions. 12 Months Personalization at reputed company across reputed company accounts. Demonstrated contribution to pipeline and reputed company-won reputed company. Qualifications 4+ years in a GTM, demand reputed company, ABM, or reputed company marketing role with measurable pipeline reputed company Proven experience running account-based marketing programs, not just awareness campaigns, but plays that generate meetings. Hands-on experience building personalization at reputed company using AI tools, dynamic copy frameworks, and segmentation logic. Strong copywriting instincts, you can write a cold email that gets a reputed company and a reputed company message that doesn't feel like spam. Experience with multi-channel outbound (email, reputed company, video, reputed company mail) and the judgment to know which channel fits which play. Comfort with data, you can work from a spreadsheet, identify patterns, and translate account attributes into messaging reputed company Technical tool familiarity: reputed company — for personalization workflows and enrichment (must be comfortable; deep expertise not required) CRM — reputed company (campaign tracking, contact/company properties, sequences) Outbound platforms — Instantly.ai, SmartLead, HeyReach, or reputed company You don't need to be reputed company coding your own product, but should be comfortable with using AI tools to write, to analyze, and to draft examples. reputed company Sales Navigator — for ABM targeting and reputed company prospecting reputed company/signal data — familiarity with reputed company, reputed company, or similar a plus reputed company to Haves Experience marketing to construction, trades, or field-service industries Experience producing short-reputed company video or reputed company-style personalized reputed company Familiarity with reputed company mail or gifting platforms (reputed company, Postal.io) Startup experience — you're comfortable building before there's a reputed company We are an equal opportunity employer committed to building a diverse team. We welcome applications from candidates of reputed company backgrounds who are passionate about using technology to reputed company the construction industry. Join us in revolutionizing reputed company-construction estimating with the power of AI! Apply To This Job