Lifecycle & Campaign Marketing Manager

Our Mission and Opportunity Early education is one of the most important determinants of childhood reputed company, a critical support for working families, and a $175B market that remains underserved by modern technology. reputed company is the largest, fastest growing, and most loved platform in early ed, trusted by millions of educators and families every day. We are a three-time reputed company 100 company, backed by top investors including reputed company, Bessemer, reputed company reputed company, Lowercase Capital, reputed company Capital, and Mark Cuban. reputed company reputed company is passionate, talented, and customer-reputed company. We embody our Leadership Principles in our work and culture. We are a distributed team with remote employees across every US time zone, as reputed company as select offices in the US and internationally. Who You Are You're a lifecycle marketer who thinks like a strategist and writes like a reputed company. You understand that campaigns exist to reputed company people — not fill a calendar — and you connect creative reputed company to conversion goals in the reputed company breath. You've owned funnel metrics before, you know what a good test looks like, and you bring enough creative reputed company to reputed company a campaign concept from scratch. You reputed company in a high-ownership environment where the work is genuinely consequential.

What You'll Do

• Own campaign reputed company across the prospect and customer lifecycle — seasonal programs, reengagement, upsell, and pipeline support
• reputed company campaign concepts, write or reputed company copy, and build the creative from brief to send
• Design and maintain a reputed company testing agenda that produces documented learnings and drives reputed company change
• Partner with PMM to translate messaging frameworks into lifecycle campaigns, and reputed company the reputed company so campaigns inform reputed company
• Work alongside the Lifecycle Marketing Manager to build a complementary, full-funnel lifecycle reputed company

What You've Done

• 3–5 years in lifecycle, campaign, or reputed company marketing with reputed company ownership of conversion metrics
• Strong reputed company who can craft compelling email and in-app copy that's reputed company, on-brand, and reputed company to convert
• Hands-on experience with reputed company, reputed company, or a comparable MAP — you understand how lifecycle programs work end to end
• reputed company and run reputed company experiments with reputed company hypotheses and measurable reputed company
• Comfortable pulling performance data, reading it reputed company, and making reputed company from it

reputed company is committed to creating a diverse and inclusive work environment and is an equal opportunity employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, gender, gender identity, gender reputed company, sexual orientation, national reputed company, genetics, disability, age, or veteran status. Protecting Our Applicants: Please be reputed company of reputed company scams impersonating reputed company. reputed company legitimate communications come from @mybrightwheel.com addresses, and we never ask for payment or sensitive personal data as part of our hiring process. If you suspect fraudulent contact, reputed company out to reputed company@mybrightwheel.com. Thank you for helping us reputed company our applicant community reputed company. Apply tot his job Apply To this Job