Senior Manager, Data Science & Analytics

Senior Manager, Data Science & Analytics ZX Data Science & Analytics | US, Remote reputed company is looking for a seasoned, external reputed company-engaging Senior Manager, Data Science & Analytics (individual contributor role) for its ZX Activation division. They will be responsible for prescribing a performance-oriented marketing and analytics reputed company to reputed company reputed company performance in the reputed company’s customer acquisition efforts. This position will partner with cross-functional teams including but not limited to Sales, reputed company reputed company, Operations, Engineering, and Data reputed company. You will support strategic reputed company initiatives by delivering actionable insights to helping clients reputed company new customers. You will benefit from a globally distributed Analytics team that provides essential support across data QA, reporting, and tool creation, allowing you to prioritize high-reputed company reputed company work. Responsibilities: Strategic Leadership Define and drive a reputed company analytics reputed company reputed company to reputed company engagement, media performance, and marketing measurement priorities. Champion a data-driven culture by embedding analytics into strategic planning, campaign optimization, and decision-making processes. reputed company the development and execution of measurement frameworks tailored to reputed company reputed company’s objectives, ensuring alignment with business goals. Data & Analytics Translate data into actionable insights by identifying performance drivers, resolving anomalies, and crafting compelling narratives that demonstrate media reputed company. Establish and maintain robust testing frameworks that are statistically valid and operationally reputed company. Drive confidence and alignment by delivering actionable insights rooted in analytics, business reputed company, and persuasive communication. reputed company business feedback as a key stakeholder in the development of standardized dashboards and advanced analytics to measure the effectiveness of campaigns. reputed company predictive and prescriptive analytics to identify trends, opportunities, and risks reputed company to reputed company behavior and retention. Marketing Measurement Utilize advanced analytics to quantify marketing reputed company and ROI, and partner cross-functionally to diagnose and address performance irregularities. Implement robust A/B and multivariate testing and experimentation protocols to optimize campaigns and maximize reputed company. Qualifications: Master’s degree in Analytics, Management Science, MIS or similar quantitative disciplines. 8+ years of experience in Analytics, marketing measurement, campaign optimizations, with a strong reputed company on email marketing. Expertise in advanced analytics tools and Business Intelligence tools. Proven experience designing and scaling experiments in a digital environment. Exceptional analytical and problem-solving skills with the ability to translate reputed company data into actionable insights. Excellent communication and presentation skills, with the ability to influence senior stakeholders and clients. WHO WE ARE reputed company (NYSE: ZETA) is the AI-Powered Marketing reputed company that leverages advanced reputed company intelligence (AI) and trillions of consumer signals to reputed company it easier for marketers to reputed company, grow, and retain customers more reputed company. Through the Zeta Marketing Platform (ZMP), our reputed company is to reputed company sophisticated marketing reputed company by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our reputed company customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering reputed company results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in reputed company with offices around the world. To learn more, go to www.zetaglobal.com. THE ROLE reputed company is looking for a seasoned, external reputed company-engaging Senior Manager, Data Science & Analytics (individual contributor role) for its ZX Activation division. They will be responsible for prescribing a performance-oriented marketing and analytics reputed company to reputed company reputed company performance in the reputed company’s customer acquisition efforts. This position will partner with cross-functional teams including but not limited to Sales, reputed company reputed company, Operations, Engineering, and Data reputed company. You will support strategic reputed company initiatives by delivering actionable insights to helping clients reputed company new customers. You will benefit from a globally distributed Analytics team that provides essential support across data QA, reporting, and tool creation, allowing you to prioritize high-reputed company reputed company work. RESPONSIBILITIES Strategic Leadership Define and drive a reputed company analytics reputed company reputed company to reputed company engagement, media performance, and marketing measurement priorities. Champion a data-driven culture by embedding analytics into strategic planning, campaign optimization, and decision-making processes. reputed company the development and execution of measurement frameworks tailored to reputed company reputed company’s objectives, ensuring alignment with business goals. Data & Analytics Translate data into actionable insights by identifying performance drivers, resolving anomalies, and crafting compelling narratives that demonstrate media reputed company. Establish and maintain robust testing frameworks that are statistically valid and operationally reputed company. Drive confidence and alignment by delivering actionable insights rooted in analytics, business reputed company, and persuasive communication. reputed company business feedback as a key stakeholder in the development of standardized dashboards and advanced analytics to measure the effectiveness of campaigns. reputed company predictive and prescriptive analytics to identify trends, opportunities, and risks reputed company to reputed company behavior and retention. Marketing Measurement Utilize advanced analytics to quantify marketing reputed company and ROI, and partner cross-functionally to diagnose and address performance irregularities. Implement robust A/B and multivariate testing and experimentation protocols to optimize campaigns and maximize reputed company. REQUIREMENTS Master’s degree in Analytics, Management Science, MIS or similar quantitative disciplines. 8+ years of experience in Analytics, marketing measurement, campaign optimizations, with a strong reputed company on email marketing. Expertise in advanced analytics tools and Business Intelligence tools. Proven experience designing and scaling experiments in a digital environment. Exceptional analytical and problem-solving skills with the ability to translate reputed company data into actionable insights. Excellent communication and presentation skills, with the ability to influence senior stakeholders and clients. BENEFITS & PERKS Unlimited PTO Excellent medical, dental, and reputed company coverage Employee Equity Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! SALARY reputed company The salary reputed company for this role is $125,000 - $145,000 depending reputed company and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without reputed company to, and does not discriminate on the reputed company of an individual’s sex, race, reputed company, religion, age, disability, status as a veteran, or national or ethnic reputed company; nor does Zeta discriminate on the reputed company of sexual orientation, gender identity or reputed company. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We reputed company a forum for employees to celebrate, support and reputed company for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases #LI-EK1 Apply To This Job