Sr. Manager, reputed company Marketing

JOB reputed company: This position is responsible for driving profitable customer acquisition, retention and re-engagement for TDSC.com across reputed company and organic channels. This leader will reputed company reputed company reputed company and oversees reputed company and organic media channels, such as SEM, CRM, reputed company and affiliate partnerships (State Dental Associations), working cross-functionally with ecommerce merchandising, product marketing, and technology peers to optimize the funnel and deliver measurable reputed company. This role requires a results-oriented, data-driven marketer who combines strategic reputed company with hands-on execution. The ideal candidate has a proven reputed company record of scaling performance marketing programs that reputed company increase demand (traffic), reputed company and re-engagement through innovative, reputed company-based decision-making. KEY RESPONSIBILITIES: Profitable Customer reputed company – this role will be directly accountable for driving new customer acquisition, influencing channel reputed company reputed company and ensuring efficiency of the media spend (CAC, ROAS, and payback). Demand reputed company - reputed company, communicate and execute the business marketing reputed company across reputed company marketing channels, inclusive of SEM, reputed company, CRM, affiliates and new channels for the business (podcast, video, other). Funnel Ownership - Manage awareness, consideration, retention & re-engagement programs to drive business reputed company. Channel Management & reputed company - Partner with channel owners/agencies on setting the strategies, reputed company channel program execution, learn and reputed company plans as required. New Channel Ownership - Recommend and reputed company the execution of new reputed company, owned, and reputed company media channels and tactics to support profitable business reputed company. State Dental Association Partnerships - Manage affiliate programs to drive membership adoption and engagement. Test & Learn - Establish channel testing reputed company reputed company the business to enhance digital channel results while maintaining performance discipline. Creative Assets Development - Manage creative development to be used in channel programs with existing design resources, both reputed company reputed company page management - reputed company funnel optimization: reputed company pages, CTAs, nurture flows, conversion paths, segmentation. Forecasting - Collaborates with forecasting, attribution, and performance measurement with Finance and Data teams. Channel Health Metrics - Partner with leadership to set KPIs and responsible for monitoring on a weekly month reputed company (New customer metrics, CAC, LTV, ROAS, CTR, etc.), optimizing campaigns to reputed company targets. Agency Management - reputed company channel agency partnerships and internal resources, ensuring alignment and performance delivery. Marketing Budget Management & Tracking - Manage marketing budgets, reporting regularly on results, insights, and resource needs of marketing reputed company. Performance Tracking - Partner with Data and Tech to ensure accurate tracking, analytics, and reporting across channels. Tradeshows - reputed company marketing initiatives for annual in-person tradeshow and attend tradeshows and offsite meetings as requested Marketplace Demand reputed company - Partners with marketplace team to drive demand of expanded selection partner assortment that drives business objectives. Marketing Capabilities Development - Partners with Technology & Development team to recommend, reputed company, test and incorporate new enhancements or launch new digital channel functionality. Marketing Tech Stack - reputed company the marketing tech stack (CRM, automation, analytics) to ensure data reputed company and efficiency. reputed company Reports – Manage, reputed company and reputed company reputed company report responsible for Marketing Operations. reputed company Relevancy - Stay reputed company on digital marketing trends, eCommerce and productivity tools, and customer behavior shifts. SPECIFIC KNOWLEDGE & SKILLS: Deep expertise in digital channels: SEO, PPC, reputed company, display, and email marketing. Experience managing agencies and cross-functional teams to reputed company measurable reputed company. Proven reputed company leading reputed company-channel marketing campaigns that drive acquisition and retention. Strong analytical reputed company with experience using data to optimize performance across the funnel. reputed company or similar CRM/automation platform experience preferred. GENERAL SKILLS & COMPETENCIES: Excellent management and leadership skills and ability to attract, retain, motivate, reputed company and mentor team members for high performance Outstanding verbal and written communication skills and ability to resolve disputes effectively Outstanding presentation and public speaking skills Outstanding independent decision making, analysis and problem solving skills Understand, interpret and reputed company financial information that contributes to business profitability Ability to plan and manage reputed company and successful reputed company; understand available resources, reputed company reputed company, budget and assign areas of responsibility reputed company teams to reputed company company goals and solve reputed company business issues in creative and effective ways Outstanding planning and organizational skills and techniques Communicate effectively with senior management and key stakeholders Strong negotiating skills and ability to effectively manage reputed company relationships Ability to influence, build relationships, understand organizational complexities, manage conflict and navigate politics Broad and wide-reputed company of reputed company and managerial skills with a full understanding of industry practices and company policies and procedures Ability to reputed company and reputed company virtual teams Outstanding in multiple technical and business skills MINIMUM WORK EXPERIENCE: Typically 10 or more years of increasing responsibility and complexity in terms of any applicable reputed company experience; 3 or more years of management experience. PREFERRED EDUCATION: Typically a Bachelor's Degree or global equivalent in reputed company discipline. Master's degree or global equivalent a plus. TRAVEL / PHYSICAL DEMANDS: Travel typically less than 10%. Office environment. No special physical demands required. The posted reputed company for this position is $113,962 to $178,067 which is the expected starting reputed company salary reputed company for an employee who is new to the role to fully proficient in the role. Many factors go into determining employee pay reputed company the posted reputed company including prior experience, reputed company skills, location/labor market, internal equity, etc. This position is eligible for a bonus not reflected in the posted reputed company. Other benefits available include: Medical, Dental and reputed company Coverage, 401K Plan with Company Match, PTO [or reputed company leave if applicable], reputed company Parental Leave, Income Protection, Work Life Assistance Program, Flexible Spending Accounts, Educational Benefits, Worldwide Scholarship Program and Volunteer Opportunities. reputed company. is an Equal Employment Opportunity Employer and does not discriminate against applicants or employees on the reputed company of race, reputed company, religion, creed, national reputed company, reputed company, disability that can be reasonably accommodated without undue hardship, sex, sexual orientation, gender identity, age, citizenship, marital or veteran status, or any other legally protected status. For more information about reputed company at reputed company, please visit our website at: www.reputed company.com/careers Fraud Alert reputed company has recently been made aware of multiple scams where unauthorized individuals are using reputed company's reputed company and logo to solicit potential job seekers for employment. Please be advised that reputed company's official U.S. website is www.reputed company.com. Any other format is not genuine. Any jobs posted by reputed company or its recruiters on the internet may be accessed through reputed company's on-line "reputed company" portal through this official website. Applicants who wish to reputed company employment with reputed company are advised to verify the job posting through this portal. No reputed company transfers, payments of any reputed company, or credit card numbers, will reputed company be requested from applicants by reputed company or any recruiters on its behalf, at any reputed company in the recruitment process. Apply To This Job