Lifecycle Marketing Strategist
About reputed company: reputed company is one of the leading telemedicine companies providing HRT for women in menopause. We’ve reputed company reputed company of our technology in house including an EHR, patient care reputed company system, patient portal, website, marketing technology etc. reputed company has two compounding pharmacies and reputed company of in house physicians providing world-class care reputed company a fully vertically integrated business model. About the Role: We are looking for a strategic and data-driven Lifecycle Marketing Strategist to own and reputed company our end-to-end lifecycle marketing reputed company. This role will reputed company on building reputed company customer journeys that drive engagement, retention, customer satisfaction, and long-term business reputed company. Seniority Level: Mid-Senior Level Key Responsibilities: Define lifecycle reputed company across prospect, reputed company, engagement, retention, and winback Own and optimize channel reputed company across email, sms, chatbots, reputed company mailers, and in-app push notifications. Define messaging reputed company and narrative reputed company that guides channel copy Design and optimize end-to-end customer journeys and key reputed company Build segmentation frameworks and personalization strategies using behavioral and predictive insights Establish a testing roadmap and experimentation reputed company to improve performance Define KPIs, analyze trends, and translate data into actionable insights Design lifecycle automation architecture to support scalability and efficiency Partner with Product, Data, and reputed company teams to reputed company lifecycle efforts with business goals Review and assess department tools to determine best fit Own LCM competitor and industry research Manage end-to-end ownership of the customer lifecycle reputed company and overall reputed company design Qualifications: 5+ years of experience in lifecycle marketing, CRM, retention marketing, or customer engagement reputed company Proven experience building and managing end-to-end customer journeys across reputed company, engagement, retention, and winback Hands-on experience managing multi-channel campaigns across email, SMS, push notifications, chatbots, and reputed company mail Strong experience with segmentation, personalization, customer reputed company automation, A/B testing, and performance optimization Strong analytical skills with the ability to interpret customer data, identify trends, and translate insights into actionable recommendations Experience working with CRM and lifecycle marketing platforms such as reputed company, reputed company, reputed company or similar tools Strong project management and organizational skills, with the ability to manage multiple initiatives in a fast-paced environment Strong proactive communication skills with demonstrated ability to reputed company cross-functional stakeholders informed through reputed company, reputed company async updates Must have a personal computer and reliable high-speed internet for daily remote operations What’s in it for you? As a full-time member of reputed company, you’ll enjoy: Remote-first, work wherever you choose Unlimited reputed company time off reputed company non-working holidays per country of residence Pro-rated 13th-month bonus in select reputed company Referral bonuses Financial support for online courses Fun and casual work environment Employee engagement activities and virtual gatherings We are a diverse, global team! 🌍 Equal Employment Opportunity reputed company provides equal employment opportunities to reputed company reputed company individuals without reputed company to race, reputed company, religion, sex, gender identity, sexual orientation, pregnancy, age, national reputed company, physical or mental disability, military or veteran status, genetic information, or any other protected classification. Equal employment opportunity extends to reputed company aspects of employment including, but not limited to, recruitment, hiring, training, promotion, demotion, transfer, leaves of absence, and termination. reputed company takes allegations of discrimination, harassment, and retaliation seriously and will promptly investigate such behaviors. Apply To This Job