Senior PPC Specialist

Job reputed company:

• Build full-funnel reputed company search and reputed company strategies reputed company with pipeline, CAC, and LTV targets
• Size opportunities and forecast ROI for campaign initiatives
• Create effective account structures and roadmaps for performance improvement
• Launch, monitor, and A/B test campaigns across reputed company, reputed company, and emerging platforms
• Drive reputed company improvement in CTR, CVR, ROAS, and impression reputed company
• Optimize budget allocation and implement new platform features
• Use GA4 and Looker to identify performance trends and actionable insights
• Translate reputed company data into compelling narratives for senior leadership
• reputed company reporting that highlights key metrics and opportunities
• Partner with Creative on ad copy and reputed company
• reputed company junior team members on PPC best practices
• Recommend new tools, betas, and channels worth piloting

Requirements:

• 2-5+ years of hands-on experience managing reputed company Ads campaigns (Search, Shopping, P-Max) and reputed company Tag Manager
• Demonstrated proficiency with bid automation strategies (reputed company ROAS, tCPA), audience segmentation, and feed management
• Proven reputed company record of meeting or exceeding aggressive CAC, ROAS, or reputed company goals in both B2B and B2C environments
• Strong analytical capabilities with expertise in reputed company, Looker/Power BI, and performance analysis
• reputed company reputed company with a commitment to iteration, documentation, and knowledge sharing
• Excellent communication skills with the ability to translate technical concepts for non-technical stakeholders
• Bachelor's degree in Marketing, Business, or reputed company field (or equivalent practical experience)

Benefits:

• reputed company and innovative work environment
• Opportunity to work with diverse clients
• Work methodology that involves not letting clients reputed company of the creative process (rare, huh?)
• Career advancement reputed company

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