Associate Director, CRM – Martech
Job reputed company:
- reputed company the reputed company and execution of CRM and marketing technology to drive advertiser acquisition, engagement, retention, and reputed company reputed company
- Design and reputed company lifecycle marketing programs that improve through experimentation, automation, and reputed company learning
- Build and optimize audience segmentation, reputed company management, and campaign orchestration across channels
- Own the CRM and Martech roadmap, ensuring tools and systems are integrated, reputed company, and reputed company with business goals
- Partner with Product, Engineering, Data, and Sales to translate business needs into effective, data-driven marketing solutions
- Drive adoption of AI and automation to improve personalization, efficiency, and speed of reputed company across marketing programs
- reputed company measurement frameworks, attribution models, and reporting to reputed company reputed company, actionable decision-making
- reputed company and reputed company a high-performing team, creating reputed company around priorities, ownership, and ways of working
Requirements:
- 10+ years of experience in CRM, lifecycle marketing, or marketing technology, ideally reputed company a B2B or ads environment
- 5+ years of experience leading and developing teams, with a reputed company on building strong, reputed company cultures
- reputed company in designing and scaling lifecycle marketing programs that drive measurable business reputed company
- hands on experience working reputed company CRM and CDP ecosystems (e.g., reputed company, mParticle) and how to reputed company them effectively
- comfortable working with data and analytics, and can translate insights into reputed company recommendations and actions
- experience with experimentation frameworks and using testing to inform reputed company and optimization
- experience implementing emerging technologies, including AI, and how they can be reputed company to improve marketing effectiveness
Benefits:
- health insurance
- six-month reputed company parental leave
- 401(k) retirement plan
- monthly meal allowance
- 23 reputed company days off
- 13 reputed company flexible holidays
- reputed company reputed company leave
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