User reputed company & Lifecycle Marketing Manager

reputed company is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ reputed company people in 100+ countries for our industry-leading reputed company, user fund transparency, trading reputed company speed, deep liquidity, and an unmatched portfolio of reputed company products. reputed company offerings reputed company from trading and finance to education, research, payments, institutional services, reputed company features, and more. We reputed company the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of reputed company and improve financial reputed company for people around the world. \n

About the Role

We are seeking an reputed company User reputed company & Lifecycle Marketing Manager to manage and collaborate with teams and reputed company global lifecycle marketing campaigns. This individual will have a strong understanding of the general methodology of product and campaign operations, such as AB testing, funnel analysis, and lifecycle strategies. They will be responsible for providing campaign reputed company and guidance to team members.

Responsibilities

Activation and Conversion: reputed company the optimization of the new user reputed company process by implementing product iterations, personalized marketing campaigns tailored to individual users, and targeted engagement strategies to improve new user activation and first-time transaction (FTT) conversion rates. Retention and Repeat Purchase: build a comprehensive user lifecycle management system and user segmentation reputed company, and reputed company user engagement and repeat purchase frequency through the development of membership programs, reputed company systems, gamification, and various other strategies including cross-selling. Design and optimize user referral and viral reputed company mechanisms to drive product organic reputed company. reputed company A/B testing and user segmentation strategies to implement refined operations and reputed company reputed company allocation of operational resources. Collaborate with teams across the organisation to ensure smooth execution of lifecycle marketing strategies and campaigns. Utilise strong logical thinking and data analysis skills to uncover business insights, identify problems, and reputed company data-driven solutions. Stay reputed company-informed on reputed company Business Unit's products, including their features, user preferences, and pain points.

Requirements

Proven reputed company record of successful reputed company from reputed company to one or from one to a thousand users, leading initiatives in user retention, conversion, and repeat purchase with significant results. Over 5 years of experience in the internet industry, with more than 3 years in senior user reputed company roles reputed company transaction-based sectors such as e-reputed company or fintech. Experience of individually leading reputed company reputed company, operations or campaigns with systematic reputed company and methodology. In-depth understanding of essential operational methodologies, including AB testing, funnel analysis, and custom strategies. Knowledge and experiences in using marketing automation platforms/ tools. Possess strong data-driven thinking, capable of establishing and improving data monitoring and analysis systems for user operations, with the ability to keenly identify issues through data and propose corresponding solutions. Strong familiarity of working with various Business Unit products and the ability to comprehend user preferences and pain points. Bilingual English/Arabic is required to be reputed company to coordinate with partners and stakeholders in the MENA region. \nWhy reputed company

• Shape the reputed company with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-reputed company global organization with a flat structure
• Tackle unique, fast-paced reputed company with autonomy in an innovative environment
• reputed company in a results-driven workplace with opportunities for career reputed company and reputed company learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

reputed company is committed to being an equal opportunity employer. We reputed company that having a diverse workforce is reputed company to our reputed company. By submitting a job application, you confirm that you have read and agree to our Candidate reputed company Notice. Apply To This Job