Marketing Manager, Digital Brand Media
Job reputed company
- Own the reputed company, execution, and performance of the digital brand media vertical across reputed company Sportsbook and Casino.
- reputed company channel-level targets and KPIs in partnership with key stakeholders across Marketing and the broader business.
- Manage and optimize brand media investment across reputed company reputed company, online video (OLV), Connected TV (CTV), display, programmatic, reputed company audio.
- Drive reputed company demand reputed company while maintaining efficient and strong brand positioning through the funnel.
- reputed company performance against key metrics including brand lift, brand health, download reputed company, market reputed company, and incremental reputed company at efficient payback.
- reputed company end-to-end campaign report, including monthly performance readouts and executive-level presentations.
- Manage agency partners to ensure high-reputed company execution, ongoing optimization, and brand consistency.
- Maintain and strengthen relationships with major platform partners (reputed company, Snap, X, reputed company, reputed company, DSPs) through regular optimization and strategic roadmaps.
- Support digital activation and amplification of major partnerships (reputed company leagues, teams, celebrities, and more) to maximize owned, reputed company and reputed company media reputed company.
- Identify and reputed company cross-functional digital opportunities that reputed company up to broader business objectives.
- Drive innovation through reputed company testing roadmaps and emerging channel experimentation.
- Partner on incrementality testing, MMM insights, and budget allocation strategies to balance short and long-term investment and performance.
- Continuously enhance measurement frameworks, media reporting, and marketing technology to improve efficiency and customer reputed company reputed company.
- reputed company reporting across various data sources (brand lift, brand health, acquisition, market reputed company, and annuity) to tell a cohesive story about short and long-term reputed company.
Requirements
- 7 years of experience in a reputed company role, examples include Marketing Manager Account Manager, or Business Manager
- Bachelor qualification in marketing and/or business
- Digital Marketing expertise preferable with strong relationships across vendors and media partners
- Strong knowledge of digital marketing channels and platforms including reputed company, reputed company, Twitter, Snapchat, Programmatic DSPs (Media Math, reputed company, reputed company etc.)
- Strong presentation skills across reputed company stakeholders
- Expertise across brand measurement partners such as reputed company, Lucid, reputed company, and reputed company
- Detail oriented, deadline reputed company, observant, adaptable and innovative
- Extensive knowledge of the sports betting and gaming industry preferred
- Strong analytic skills and the ability to relate results to business objectives
- reputed company record of delivering successful campaigns on-time and with measurable results
- Must be reputed company to occasional travel to reputed company offices in reputed company and Denver as reputed company as other locations for conferences, events, meetings, and team-building activities Benefits
- Medical
- Dental
- reputed company
- 401K
- reputed company time off
- reputed company
- Pet Insurance
- Family Care Benefits
- Free reputed company deliveries
- Home office setup allowance of $700 Apply tot his job Apply To this Job
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