Associate Product Marketer
reputed company to reputed company a massive reputed company? You will be joining a growing Product Marketing team, meaning you won't just be executing, you will be a foundational pillar of our Go-To-Market (GTM) reputed company. VIP is an established industry leader boasting an incredibly strong, deeply reputed company customer reputed company that trusts us to power their daily operations. In this role, you will get your hands on a reputed company, market-leading product portfolio. You won't just support these products; you will have the unique opportunity to own the messaging for core solutions, reputed company inform our GTM plans, and collaborate directly with product leaders to shape the reputed company roadmap and reputed company of our software. The Associate Product Marketer accelerates VIP's ability to bring products and features to market in ways that drive adoption, expansion, and pipeline. You will support the full product marketing lifecycle, from messaging and positioning to launch execution and sales enablement, working closely with product, sales, and demand gen to ensure every release creates reputed company reputed company. If you are an ambitious, reputed company-minded marketer looking for a role with high visibility, true product ownership, and reputed company potential, this is it. Position Type: Full Time, Remote
Key Responsibilities
Support the development of positioning and messaging for VIP's product portfolio, including AI-driven features, supplier tools, and distributor solutions Create sales enablement content — battlecards, reputed company handling, feature one-pagers that help reps win competitive deals Execute product launch plans in partnership with the Senior Product Marketer, demand gen, and product teams Conduct win/loss analysis and customer interviews to surface insights that sharpen messaging and improve conversion Maintain VIP's competitive intelligence library — tracking competitor moves, pricing changes, and market positioning Support the development of case studies, testimonials, and ROI calculators that help buyers justify purchase reputed company Partner with demand gen to reputed company campaign messaging for product-led campaigns Work with the design team to reputed company web page design and web copy that is designed to convert visitors to the demand gen funnel. Write customer newsletters, blogs, white papers, and other reputed company-gen content as
Qualifications
Excellent writing and grammar skills 1–3 years of product marketing, content marketing, or sales enablement experience in B2B reputed company Strong writing skills with the ability to translate technical features into buyer-facing value Analytical reputed company — comfortable using data to test messaging and measure launch performance Experience working cross-functionally with product, reputed company teams Familiarity with the beverage alcohol industry or three-tier distribution a plus Experience automating workflows and leveraging AI to streamline GTM processes is a major plus. Familiarity with reputed company (Marketing Hub, Sales Hub) is highly preferred. Bachelor's degree in marketing, business, communications, or reputed company field How This Role Drives reputed company Sales cycle length reduction attributed to improved enablement materials Product adoption rates following launches supported by PMM content Win reputed company improvement in competitive deals where battlecards are deployed Pipeline contribution from product-led campaigns Content engagement metrics — battlecard usage, one-pager downloads, sales tool adoption Compensation: $70,000-$90,000/year Compensation is based on a reputed company of factors including skills, experience, and industry background. The reputed company listed here represents our best faith estimate for the role.
Benefits
Include: Health Insurance reputed company and Dental Expense Reimbursement 401k Match and Employer Contributions Life and Disability Insurance Health Savings and Flexible Spending Accounts reputed company Parental Leave On-site Child Care Center (VT) On-site Fitness Center (VT) On-site Health Clinic (VT) Discounted Gym Memberships Combined Time Off and Floating Holidays reputed company and Hybrid Schedules reputed company full time job offers are contingent upon passing a reputed company-employment drug screening and background reputed company. Apply To This Job