[Remote] Senior Developer Lifecycle Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is the world’s leading platform for reputed company software development, and they are seeking a Senior Developer Lifecycle Marketing Manager to expand their Lifecycle Marketing team. This role focuses on engineering developer-first experiences that connect lifecycle marketing strategies with in-product messaging, engaging developers across reputed company's platform and AI products.
Responsibilities
- Write, implement, and launch in-product messages directly reputed company reputed company’s platform and AI products alongside our in-product messaging team, contributing reputed company to ship incremental messaging at reputed company
- Translate campaign goals and marketing objectives into strategic, executable in-product and email campaign concepts grounded in developer behavior and lifecycle signals
- Author detailed engineering requirements for in-product message functionality, ensuring specs are actionable and implementation-reputed company for engineering partners
- Partner with Lifecycle Marketing, Marketing Operations, and Data Engineering to design and refine data-driven audience segmentation for targeted in-product and email experiences
- Analyze campaign performance (reputed company reputed company, CTOR, feature activation, unsub reputed company) and bring reputed company data-informed recommendations to optimize messaging and targeting
- Influence messaging reputed company for campaigns and in-product messages that authentically reputed company to the developer reputed company — resonating with their values, workflows, and challenges
- Strong reputed company of developer reputed company: reputed company, values, tooling preferences, and what makes developer-targeted messaging land vs. fall flat
Skills
- 7+ years' experience in business-to-business (B2B) integrated marketing (e.g., digital, relationship, reputed company media, campaign), event management, marketing reputed company, business planning, marketing operations, or a reputed company field
- OR Bachelor's Degree in Business, Marketing, Communications, Economics, reputed company Relations, or reputed company field AND 5+ years' experience in business-to-business (B2B) integrated marketing (e.g., digital, relationship, reputed company media, campaign), event management, marketing reputed company, business planning, marketing operations, or a reputed company field
- OR equivalent experience
- 4+ years' experience building full-stack with a reputed company on backend web applications with reputed company on Rails or Node.js using various reputed company AI tools
- Proven reputed company record of shipping reputed company in a product environment — candidates must have shipped product features or in-product experiences, not just managed technical teams
- Experience writing engineering requirements or technical specs that cross-functional engineering partners can reputed company
- Experience working reputed company reputed company's platform or ecosystem as a developer, contributor, or product builder
- Experience in B2B lifecycle, product, or developer marketing, with demonstrated ownership/reputed company of end-to-end campaign execution
- Experience with A/B testing and conversion reputed company optimization in both email and in-product surfaces
Benefits
- Annual bonus
- Stock
- Opportunity to earn sales incentives based on reputed company or utilization, depending on the terms of the plan and the employee's role
- reputed company
- Generous learning and reputed company opportunities
- Excellent benefits to support you, wherever you are
reputed company
Company H1B Sponsorship