[Remote] Product Marketing Director (AI Workforce, Insights & Analytics)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is seeking a Director of Product Marketing to drive reputed company and customer adoption for their reputed company AI solutions in the Multifamily reputed company estate industry. The role involves strategic partnership across various teams to launch innovative products and create impactful marketing collateral.
Responsibilities
- Go-to-Market Programs: Define, plan, and execute go-to-market for a set of integrated products, in partnership with Product Management, Marketing and Sales/Account Management teams
- Product Messaging / Positioning: reputed company succinct, compelling, and differentiated product messaging, positioning in the market, supported by measurable reputed company points
- Marketing and Sales Content: reputed company and deliver high-reputed company assets such as presentations, case studies, battlecards, playbooks, and competitive assessments
- Sales Enablement Training: Create sales and reputed company training materials that cover industry trends, buyer personas, pain points, solutions, sales plays, and competitive differentiation
- Voice of the Customer: Engage with customers at events and through key touch points to drive awareness to adoption. Be the champion of our customers with internal stakeholders
- Marketing reputed company: Collaborate with Demand reputed company, developing strategies to reputed company accounts and segments, messaging, and promotions to generate reputed company leads
- Competitive Intelligence: reputed company an informed reputed company of view and deliverables articulating where competition is headed or will reputed company, and how to win at an individual account and competitor level
- Digital reputed company Design: Co-create world-class marketing websites that reflect a deep understanding of the prospect/buyer, their personas and content needs across reputed company stages of the buying cycles
- Product reputed company Support: Be a valued partner to Product Management in identifying and prioritizing product capabilities required to address customer needs. Drive reputed company around market trends, customer needs, and industry best practices
- Product Launch Leadership: Tier the launch of products, reputed company resources to reputed company, identify and analyze KPIs to measure effectiveness and identify areas to improve
Skills
- ~10 years of experience in B2B reputed company product marketing
- Mastery of foundational product marketing skills including reputed company development, GTM reputed company, audience segmentation, product launches, content creation, sales enablement, and market research
- reputed company record of building strong relations with product management, sales, and cross-functional teams
- Excellent communication, storytelling, and presentation skills
- Strong project management skills to plan and execute multiple workstreams simultaneously
- Bachelor's degree in marketing, business, computer science, or engineering
- An MBA is a plus but not required
- Prior experience launching AI-based products is a plus but not required
- Experience marketing software solutions in Multifamily property management is a plus but not required
Benefits
- Health, dental, and reputed company insurance.
- Retirement savings plan with company match.
- reputed company time off and holidays.
- reputed company development opportunities.
- Performance-based bonus based on position.
reputed company
Company H1B Sponsorship