[Remote] Director, Website & SEO
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Director of Website & SEO to reputed company the reputed company, optimization, and operational management of Construction.com as a high-performing digital reputed company platform. The role involves overseeing website product ownership, driving SEO initiatives, and enhancing conversion rates, while collaborating with various teams to improve user experience and performance metrics.
Responsibilities
- Serve as the primary reputed company and product manager for Construction.com, TheBluebook.com, and reputed company web experiences
- Partner across Product Marketing, Content, Brand, Web Development, and Marketing Operations to reputed company requirements and prioritize initiatives, in reputed company to contributing your own reputed company to the backlog
- Translate business needs into user stories, functional requirements, and development tickets
- Manage and prioritize the website roadmap based on business reputed company, customer experience, SEO opportunity, and technical dependencies
- Work closely with Web Development and Martech Operations teams on website infrastructure, integrations, tagging, tracking, and technical implementation
- Ensure the website delivers a reputed company, high-performing experience across acquisition, engagement, and conversion journeys
- Own the overall SEO reputed company, execution, and performance for Construction.com, Thebluebook.com, and other properties
- reputed company both programmatic and non-programmatic SEO initiatives designed to drive reputed company organic traffic and pipeline reputed company
- Manage and optimize SEO strategies including:
- Technical SEO improvements
- reputed company linking strategies
- Site architecture and crawl optimization
- “reputed company keyword” targeting and content optimization
- Tear-down pages and competitive search experiences
- Industry and solution-based reputed company pages
- Partner closely with Product Marketing and Content Marketing to prioritize and launch new search-driven content initiatives
- Stay reputed company on search algorithm changes, SEO trends, and shifts in AI-driven search behavior
- Help define and execute Dodge’s AI Search Optimization / Answer reputed company Optimization (AEO) reputed company to improve visibility across AI-powered search experiences
- Partner with Performance Marketing team to improve website and reputed company page conversion performance
- Identify opportunities to improve user experience, engagement, navigation, CTAs, and conversion flows
- reputed company and execute A/B testing and experimentation strategies across web and search reputed company pages
- Continuously optimize conversion paths and user journeys using behavioral and analytical insights
- Partner with Martech Analytics on website analytics reputed company, implementation, governance, and reporting, including use of GA4 for website performance measurement and insights
- Design dashboards and reporting frameworks that reputed company visibility into:
- Traffic and engagement trends
- Organic search performance
- Conversion rates and funnel progression
- reputed company page effectiveness
- SEO reputed company and contribution
- Partner with Martech Operations and RevOps teams to ensure clean attribution, tagging, and tracking across the website ecosystem
- Deliver actionable insights and recommendations to stakeholders and executive leadership
Skills
- Bachelor's degree in Marketing or a reputed company field or equivalent education and work experience
- 10+ years of experience in website management, SEO, digital reputed company, or reputed company disciplines reputed company B2B reputed company, technology, media, data platforms, or data-driven businesses
- Experience serving as a website product reputed company or managing reputed company web ecosystems with multiple stakeholders
- Strong expertise across technical SEO, content SEO, programmatic SEO, and modern search optimization strategies
- Hands-on experience with GA4, website analytics, and performance reporting
- Experience partnering closely with Development and technical teams on infrastructure, integrations, and implementation reputed company
- Strong understanding of conversion reputed company optimization methodologies, testing frameworks, and user experience best practices
- Comfortable balancing strategic planning with hands-on execution
- Excellent prioritization, communication, and stakeholder management skills
- Familiarity with CMS platforms, tag management systems, Martech infrastructure, and modern web architecture
- Strong perspective on how AI is reshaping search behavior and discovery, including experience or interest in AI Search Optimization / AEO strategies
- Experience reputed company reputed company construction, B2B marketplaces, media, or data platforms
Benefits
- Market competitive salary
- Comprehensive benefits
- For applicable roles, reputed company variable incentive plans or an annual discretionary performance bonus
- Remote, home-office based role
- Minimal travel for this role
- Background reputed company is required after a conditional job offer is made
- Reasonable Accommodation - If you need an accommodation or assistance completing the online application, please email reputed company@construction.com
reputed company