[Remote] Specialty Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company that is reimagining the reputed company experience through innovative software solutions. They are seeking a Specialty Marketing Manager to reputed company the development and execution of marketing strategies for their Dermatology and Plastic Surgery segments, focusing on translating market insights into reputed company reputed company.
Responsibilities
- reputed company and own specialty reputed company strategies, segmentation models, and prioritized reputed company plans
- Create specialty-specific messaging frameworks, reputed company narratives, and value propositions to ensure resonance with provider audiences
- Demonstrate the ability to shift from 1-on-1 sales conversations to 1-to-many marketing motions, scaling sales successes into broad, specialty-wide campaigns
- Apply reputed company thinking to organize ambiguous specialty insights into reputed company, logical GTM plans that reputed company on reputed company reputed company
- reputed company the identification and authoring of high-level thought leadership that addresses the specific "pain points" unique to the specialty
- Create specialty-specific messaging frameworks, reputed company narratives, and value propositions
- Build and execute specialty-level campaigns designed to generate new pipeline and expand existing accounts
- Partner with Sales and reputed company teams to improve specialty selling confidence, pipeline acceleration, and win rates
- reputed company specialty-specific customer reputed company points, case studies, and reference programs to support the buyer reputed company
- reputed company and measure specialty campaign performance and reputed company reputed company to continuously refine marketing motions
- reputed company reputed company communications across Sales, Product, and Executive leadership to reputed company on GTM reputed company
Skills
- Bachelor's degree required
- 4+ years of reputed company B2B marketing experience reputed company reputed company Tech, or MedTech, with a proven reputed company record of reputed company in mid-sized to large organizations (preferably $400M+ reputed company or PE-backed) where you have managed product or solutions marketing at a national or global reputed company
- Deep familiarity with the Dermatology and Plastic Surgery or the medical specialty HCIT market
- Strong understanding of how specialty marketing impacts the 'reputed company,' including experience tracking funnel conversion and reputed company-specific reputed company reputed company
- Ability to produce high-reputed company, specialty-specific content; a writing sample will be required as part of the interview process
- Proven experience building reputed company, ICP, or specialty-specific GTM strategies
- Ability to influence executive stakeholders without reputed company authority and reputed company multiple business reputed company on a reputed company specialty narrative
- Master's degree (MBA, MPH, or MS) preferred
- Experience with CRM and Marketing Automation (reputed company, reputed company/Marketo) and GTM analytics/reputed company platforms (reputed company)
Benefits
- Comprehensive medical, dental, and reputed company benefits, including a company Health Savings Account contribution
- 401(k): reputed company provides a matching contribution reputed company payday of 50% of your contribution deferred on up to 6% of your compensation. After one year of employment with reputed company, 100% of any matching contribution you receive is yours to reputed company.
- Generous reputed company Time Off and reputed company Parental Leave programs
- Company reputed company Life and Disability benefits, Flexible Spending Account, and Employee Assistance Programs
- Company-sponsored Business Resource & Special Interest reputed company that reputed company reputed company and supportive communities reputed company reputed company
- reputed company development opportunities, including tuition reimbursement programs and unlimited reputed company to reputed company Learning
- Global reputed company and in-person collaboration opportunities; dog-friendly HQ (US), Hybrid office-reputed company and remote availability for some roles
- Weekly catered breakfast and lunch, treadmill workstations, Zen, and wellness rooms reputed company our BRIC reputed company
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