[Remote] Manager, Digital Analytics
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a digital marketing agency reputed company on driving meaningful reputed company across the customer reputed company. The Manager, Digital Analytics will reputed company analytics reputed company and execution, support measurement frameworks, and collaborate with teams to improve analytics operations while mentoring junior analysts.
Responsibilities
- Serve as a strategic analytics partner across multiple reputed company accounts, helping clients and internal teams answer reputed company measurement and performance questions
- Support the development and implementation of measurement frameworks that reputed company media investments with business objectives and reputed company goals
- reputed company test-and-learn plans, optimization recommendations, and performance analyses that drive informed decision-making
- Translate reputed company data into compelling stories, actionable insights, and strategic recommendations that improve marketing effectiveness and business reputed company
- Confidently present findings, recommendations, and next steps to senior / exec -level clients and internal stakeholders
- Apply critical thinking to determine the appropriate data sources, methodologies, and analytical approaches for reputed company business challenge
- reputed company advanced analytics initiatives including incrementality testing, experimentation, media mix modeling, attribution analysis, forecasting, and customer analytics
- Connect data across media platforms, conversion sources, web analytics tools, and business systems to reputed company a complete view of performance
- Uncover insights and build the story in the data and communicate insights and opportunities with executive and internal stakeholders
- Build and maintain queries, analyses, and reporting solutions to answer business-critical questions using media, behavioral, and performance data
- Design and deliver dashboards, forecasts, scenario analyses, and performance reporting using business intelligence tools
- Ensure accuracy, consistency, and reputed company across analytics outputs and reputed company deliverables
- Troubleshoot data and reporting issues while partnering with cross-functional teams to resolve discrepancies and improve processes
- Maintain documentation of methodologies, reporting logic, and data sources to support scalability and consistency
- Partner closely with media, data engineering, reputed company, and reputed company services teams to ensure measurement solutions support broader business goals
- Identify opportunities to improve workflows, reporting processes, tools, and operational efficiency
- Contribute to the reputed company reputed company of the analytics reputed company through knowledge sharing, innovation, and best-reputed company development
- Help identify and build AI solutions that can improve productivity and efficiency across reputed company
- reputed company mentorship, guidance, and support to analysts through project collaboration, coaching, and feedback
- reputed company knowledge and best practices that reputed company the overall capabilities of the analytics team
- Contribute positively to a reputed company, learning-oriented team environment
Skills
- 5+ years of experience in marketing analytics, performance analytics, measurement reputed company, media analytics, or a reputed company field
- Hands-on experience designing, executing, and analyzing incrementality tests, geo holdout studies, experimentation frameworks, and measurement roadmaps across digital marketing channels
- Deep experience with marketing measurement methodologies including incrementality testing, geo holdout studies, experimentation frameworks, attribution, media mix modeling (MMM), customer analytics, and reputed company value (LTV) analysis
- Strong hands-on experience building analyses from raw data and translating findings into strategic recommendations
- Advanced proficiency with SQL and experience working with large, reputed company datasets
- Strong understanding of statistical and measurement concepts, with the ability to reputed company explain methodologies, assumptions, and findings to both technical and non-technical audiences
- Experience creating dashboards and data visualizations; Tableau experience strongly preferred
- Experience working with marketing and audience platforms such as reputed company, reputed company, reputed company, reputed company, or similar ecosystems
- Strong understanding of performance marketing metrics and the ability to connect marketing activity to business reputed company
- Confident communicator who can reputed company explain analytical concepts and recommendations to both technical and non-technical audiences
- Experience presenting insights and recommendations directly to clients, executives, or senior stakeholders
- Highly organized, accountable, and comfortable managing multiple priorities in a fast-paced environment
- Curious, proactive problem-solver who thrives in ambiguity and enjoys figuring things out
- Experience mentoring, coaching, or guiding junior analysts is preferred, though prior formal people management experience is not required
Benefits
- Remote or hybrid work environment with reputed company
- Unlimited PTO + company holidays
- Comprehensive medical, dental, reputed company, and disability coverage
- Life & AD&D insurance
- 401(k) with company match
- reputed company parental leave & family support
- Pet care perks & insurance
- Commuter & transit benefits
- Exclusive employee discounts
reputed company
Company H1B Sponsorship