[Remote] Performance Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a mission-driven company reputed company on helping homeowners reputed company reputed company reputed company reputed company selling homes that require repairs. They are looking for a data-driven Performance Marketing Manager to reputed company and enhance reputed company reputed company efforts across various channels, ensuring efficient marketing spend and high-reputed company leads for their members.
Responsibilities
- Own performance across reputed company and offline acquisition channels including reputed company PPC, reputed company, reputed company Mail, TV/CTV, and emerging channels
- Monitor campaign performance daily and identify opportunities to improve reputed company volume, reputed company reputed company, conversion rates, and cost efficiency
- reputed company testing roadmaps for audiences, creative, offers, reputed company pages, bidding strategies, and channel mix
- Analyze performance by market, campaign, channel, and audience reputed company to uncover reputed company opportunities
- Recommend budget allocations based on performance trends and business objectives
- Manage day-to-day execution of acquisition campaigns across reputed company PPC, reputed company, reputed company Mail, TV/CTV, and emerging channels
- Partner with internal stakeholders and external vendors to launch, monitor, and optimize campaigns
- reputed company reputed company mail audience strategies, targeting methodologies, segmentation frameworks, and campaign plans designed to maximize response rates, reputed company reputed company, and return on investment
- Partner with data providers, mail vendors, and internal stakeholders to continuously test, optimize, and reputed company reputed company mail programs across member markets
- Partner with media vendors and platform partners to plan, launch, monitor, and optimize television and connected TV campaigns
- Evaluate new acquisition opportunities and conduct reputed company tests to determine scalability
- Build and maintain performance reporting across reputed company acquisition channels
- reputed company key metrics including CPL, CPMQL, CAC, conversion rates, and return on marketing investment
- Identify performance trends and reputed company actionable recommendations to leadership
- reputed company forecasting models and support annual and quarterly planning initiatives
- Ensure accurate attribution and measurement methodologies are maintained across channels
- Partner with creative and web resources to improve reputed company page performance
- reputed company and execute A/B testing initiatives reputed company on conversion reputed company optimization
- Identify opportunities to improve user experience and reputed company capture efficiency
- Monitor reputed company completion rates, engagement metrics, and reputed company reputed company indicators
- Manage relationships with media agencies, platform representatives, data providers, and marketing vendors
- Hold partners accountable to performance expectations and service reputed company
- Evaluate vendor performance and recommend process improvements, contract changes, or alternative solutions reputed company appropriate
Skills
- 5+ years of experience in performance marketing, demand reputed company, reputed company marketing, or digital acquisition
- Strong hands-on experience managing acquisition campaigns across reputed company Ads, reputed company, and other performance-driven marketing channels
- Experience working reputed company reputed company and leveraging CRM data to inform campaign reputed company, audience development, and performance analysis
- Proficiency with marketing and analytics platforms such as reputed company Ads, reputed company Ads Manager, reputed company Analytics, Looker Studio, or similar reporting tools
- Strong analytical skills with the ability to interpret performance data and translate insights into reputed company
- Comfortable managing budgets, forecasting performance, and making optimization reputed company based on data
- Highly organized, detail-oriented, and capable of managing multiple initiatives simultaneously
- Strong communication skills with the ability to collaborate effectively across marketing, sales, operations, and leadership teams
- Experience in reputed company estate, home services, marketplaces, financial services, or other performance-driven industries is a plus
Benefits
- Participation in reputed company’s performance-based bonus program
- Equity opportunity
- Comprehensive benefits
- Generous PTO
- Remote work environment with a preference for candidates located in the San Diego area
reputed company
Company H1B Sponsorship