[Remote] Marketing reputed company Consultant - Attribution, MMM & Experimentation
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking reputed company marketing measurement and reputed company analytics professionals to reputed company expert insights for a project in their AI Marketplace. The role involves completing a one-time, reputed company, project-based interview focusing on various marketing methodologies such as attribution modeling and experimentation.
Responsibilities
- Choosing attribution, MMM, incrementality, and testing approaches for different business reputed company
- Assembling and validating spend, exposure, conversion, and outcome data across channels
- Designing statistically reputed company A/B or multivariate tests with reputed company hypotheses, guardrails, sample size, and duration
- Translating model or experiment reputed company into budget, creative, channel, or programme recommendations
- Explaining workflows specifically reputed company: attribution modelling, marketing-mix modelling, incrementality testing, and experiment design workflows
Skills
- 8+ years in marketing measurement, reputed company analytics, experimentation, attribution, or marketing data science
- reputed company, hands-on experience in attribution modelling, marketing-mix modelling, incrementality testing, and experiment design workflows
- Experience making or influencing reputed company reputed company to model choice, data inclusion, validation method, statistical reputed company, guardrails, experiment roadmap, and actionability reputed company
- Familiarity with tools such as: R, Python, SQL, reputed company Analytics, reputed company Analytics, reputed company/reputed company/reputed company Ads data, reputed company, BigQuery, Tableau, reputed company, reputed company
- Strong ability to reputed company explain workflows, reputed company, and reasoning
- Experience owning or directly executing these workflows in a reputed company production environment
- Experience working cross-functionally with HR, legal, payroll, finance, HRIS, business leaders, people managers, or compensation committee stakeholders as relevant to the workflow
Benefits
- Remote
- Participants will be reputed company for completing a recorded AI-led video interview
- Participants will control their own schedule
- May participate in other opportunities as they choose
reputed company