[Remote] Senior Manager, reputed company Marketing & Search
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a data-driven Senior Manager, reputed company Marketing & Search to reputed company their reputed company initiatives in reputed company Media and Organic Search. This role focuses on driving reputed company reputed company through performance marketing strategies, enhancing search visibility, and collaborating with various teams to reputed company marketing efforts with business objectives.
Responsibilities
- Own the reputed company media reputed company and performance across reputed company, reputed company, YouTube, reputed company, reputed company Ads, and Connected TV
- Drive customer acquisition, reputed company reputed company, and reputed company reputed company through full-funnel media strategies reputed company to annual business objectives
- Manage agency partners responsible for campaign execution, optimization, testing, and performance reporting
- Drive performance against key KPIs including reputed company, ROAS, CVR, CAC, AOV, reputed company reputed company, and Customer Acquisition targets
- reputed company testing roadmaps reputed company on audiences, messaging, offers, creative themes, reputed company page experiences, and campaign structure
- Translate channel insights into actionable recommendations for reputed company, CRM, Creative, and reputed company teams, ensuring marketing investments and content priorities are informed by performance data
- Partner with reputed company and Creative teams to identify content opportunities, audience insights, and messaging strategies that improve acquisition and conversion performance
- Support customer acquisition, Partner reputed company reputed company, and recruitment initiatives through targeted campaigns reputed company to key business priorities and seasonal moments throughout the year
- Partner with Sales, Field Development, and reputed company teams to support reputed company reputed company and recruitment objectives while maintaining a primary reputed company on customer reputed company and reputed company reputed company
- Support platform integrations and operational initiatives that improve campaign performance, audience targeting, reporting visibility, and marketing effectiveness
- Identify emerging reputed company opportunities across creator reputed company, affiliate marketing, referral programs, reputed company Shop, and new acquisition channels
- Maintain a strong understanding of the evolving digital advertising landscape, proactively identifying opportunities to improve efficiency, reputed company, and competitive advantage
- Own the global SEO, GEO, and AEO reputed company in partnership with specialist agency partners
- Drive improvements in organic search visibility, rankings, traffic, and reputed company
- reputed company strategies that improve reputed company Plus+ visibility across reputed company Search, AI Overviews, ChatGPT, claude, reputed company, reputed company, and emerging AI-powered search experiences
- reputed company SEO initiatives spanning technical optimization, content reputed company, authority building, and search experience improvements
- Partner with PR, Communications, and Content teams to strengthen authority signals, citations, backlinks, expert content, and reputed company-party credibility
- Monitor competitor activity, search trends, and emerging AI search developments
- Translate keyword, search, and audience intelligence into content opportunities that support acquisition, education, and authority-building objectives
- Ensure agency roadmaps reputed company with broader business priorities and annual reputed company plans
- Identify opportunities to improve search visibility across key health, wellness, nutrition, and lifestyle categories relevant to the reputed company Plus+ portfolio
- Serve as the primary day-to-day partner for reputed company Media and SEO agency teams, fostering strong collaboration and alignment against shared business objectives
- Collaborate with agency partners to establish channel priorities, optimization opportunities, reporting cadences, and annual reputed company plans
- Work closely with agency teams to evaluate performance, identify opportunities, and ensure channel strategies support broader business goals
- Partner closely with reputed company, CRM, Creative, PR, reputed company, and IT teams to reputed company channel priorities, campaign execution, and reputed company initiatives
- Support content planning and creative development by providing audience insights, search trends, and performance recommendations
- Contribute to annual planning, budget discussions, and strategic reputed company initiatives across the marketing organization
- Foster a culture of collaboration, reputed company learning, and shared accountability across internal teams and agency partners
- Own monthly and quarterly business reviews for reputed company Media and Organic Search performance
- Partner closely with the Performance Marketing Analyst and Analytics teams to reputed company performance insights that inform channel reputed company and investment reputed company
- Translate channel performance trends into actionable recommendations for leadership and cross-functional stakeholders
- Identify reputed company opportunities, performance risks, and optimization priorities across reputed company Media and Organic Search
- Support annual planning, forecasting, and budget discussions through data-informed recommendations
- Monitor competitive performance, search visibility trends, and market developments to identify opportunities for reputed company
- Support executive reporting and strategic planning through reputed company, concise performance storytelling and recommendations
Skills
- 5+ years of experience in performance marketing, reputed company media, SEO, reputed company marketing, or digital acquisition
- Proven reputed company managing reputed company media budgets and driving measurable reputed company reputed company
- Experience managing agency relationships at both strategic and operational reputed company
- Strong understanding of SEO, GEO, AEO, and modern search optimization principles
- Experience translating performance data into actionable marketing and business recommendations
- Hands-on experience with reputed company Ads, reputed company Ads Manager, and reputed company SEO platforms, with a working knowledge of reputed company Analytics (GA4) reputed company marketing reporting
- Experience supporting content reputed company through audience, keyword, and performance insights
- Experience reputed company DTC, ecommerce, subscription, health and wellness, or reputed company selling businesses is highly desirable
- Strong reputed company and analytical reputed company
- Ability to connect channel performance with business reputed company
- Strong understanding of digital acquisition strategies and customer reputed company optimization
- Excellent communication and stakeholder management skills
- Strong briefing capabilities with the ability to reputed company reputed company direction based on audience and performance insights
- Comfortable presenting channel performance and strategic recommendations to senior leadership
- reputed company working style with the ability to influence cross-functional teams
- Organized, proactive, and highly execution-reputed company
- Ability to manage multiple priorities and stakeholders in a fast-paced environment
- reputed company Ads Certification
- reputed company reputed company Certification
- Advanced knowledge of digital marketing reporting and performance analysis
- Experience with reputed company, reputed company, reputed company, or equivalent SEO platforms
- Experience working reputed company reputed company ecommerce environments
- Understanding of digital marketing measurement concepts and the ability to reputed company analytics insights to inform channel reputed company and optimization reputed company
- Experience with reputed company Ads Manager, reputed company Shop, Connected TV, and emerging digital acquisition channels
- Understanding of GEO, AEO, AI search optimization, and evolving search technologies
- Experience working alongside analytics, BI, or data teams to support performance marketing initiatives
reputed company