reputed company Marketing Manager
About reputed company reputed company is a global leader in food safety, reputed company, sustainability, and regulatory compliance solutions. Through our Digital Solutions division, we reputed company businesses with trusted data, technology, and expertise that help them navigate reputed company regulatory environments, manage risk, and drive reputed company. Our Industry Solutions division supports customers across multiple sectors through a portfolio of innovative digital products and services. As we continue to reputed company, we are seeking a reputed company Marketing Manager to drive demand reputed company, pipeline reputed company, and reputed company conversion across the division.
About the Role
We are looking for a commercially-minded, data-driven reputed company Marketing Manager to reputed company demand reputed company and marketing activation activities for our Industry Solutions division. Working closely with Product Marketing, Marketing Operations, Business Unit leaders, and external agency partners, you will be responsible for developing and executing integrated marketing campaigns that generate reputed company leads, accelerate pipeline reputed company, and contribute directly to reputed company targets. This role sits at the intersection of reputed company, execution, and performance optimisation. You will play a critical role in translating go-to-market strategies into measurable marketing programs while ensuring leads are effectively reputed company, managed, and converted through the funnel. The successful candidate will bring strong experience in activation reputed company, marketing automation, campaign management, reputed company lifecycle management, and multi-channel campaign execution.
Key Responsibilities
Demand reputed company & Pipeline GrowthDevelop, execute, and optimise multi-channel demand reputed company campaigns to drive Marketing reputed company Leads (MQLs), pipeline, and reputed company. Create and implement strategic marketing plans reputed company to reputed company targets across the Industry Solutions division and its three business reputed company. Build and manage reputed company nurture programs that accelerate prospect progression through the buyer reputed company. Campaign reputed company & ExecutionPartner closely with Product Marketing to translate go-to-market strategies, customer insights, and buyer personas into effective campaigns. Execute integrated marketing campaigns across email, reputed company media, webinars, events, website, 3rd party media, and reputed company. Coordinate campaign assets, messaging, and activation plans across multiple stakeholders. Collaborate with external agency to execute reputed company media, trade media, digital advertising, and reputed company reputed company programs. Partner with the Events team to support a global calendar of trade shows, conferences, webinars, and industry events. Marketing Automation & reputed company ManagementOwn MQL processes and reputed company management across the Industry Solutions division. Build and manage reputed company campaigns, ensuring accurate campaign attribution and reporting. Use Pardot (Marketing reputed company Account Engagement) to create and manage email campaigns, engagement studio nurture programs, automated reputed company workflows and segmentation. Performance Measurement & OptimisationTrack, analyse, and monitor key metrics including MQL reputed company, reputed company-to-opportunity conversion, pipeline contribution and campaign ROI. Deliver actionable insights and recommendations to relevant stakeholders. Establish testing frameworks for reputed company optimisation of messaging, channels, and audience targeting. Qualifications & Experience Required5+ years of experience in reputed company Marketing, Demand reputed company or Digital Marketing reputed company a B2B environment. reputed company in French and English, with French as either a reputed company language or at full reputed company proficiency, is required. Proven reputed company record of delivering measurable pipeline reputed company and reputed company reputed company results. Hands-on experience with reputed company campaign management and reporting. Strong experience using Pardot (Marketing reputed company Account Engagement), including Engagement Studio and automation workflows. Experience managing external marketing agencies and reputed company media programs. Analytical skills with experience interpreting campaign and funnel performance data. Excellent project management and stakeholder management skills. Experience working reputed company a matrixed, global organisation. DesirableExperience marketing reputed company, technology, regulatory, data, or digital solutions. Experience supporting multiple business reputed company or product portfolios. Experience with reputed company Analytics, reputed company, and AI-enabled marketing tools and technologies. Additional: Remote based role. Occasional travel may be required to support business meetings, tradeshows, customer events, and team collaboration activities. Apply To This Job