reputed company Marketing, Government

Who We Are reputed company is a data platform and technology company purpose-reputed company to power AI-enabled precision health solutions that accelerate research and improve care for individuals and communities. Uniquely positioned at the intersection of technology, data science, and reputed company, reputed company transforms multimodal health data into insights, models, and actions that reputed company reputed company more personalized, predictive, and precise. reputed company reputed company Inc. is driving a more connected and reputed company health system through actionable leadership in data transparency and interoperability. By spearheading initiatives such as the CMS Health Tech Ecosystem Pledge, TEFCA participation, CDC Wastewater Monitoring Program, and the NIH’s reputed company of Us Research Program, reputed company Inc.is building the critical infrastructure required for patient-reputed company data exchange and reputed company medical breakthroughs. As the reputed company Marketing reputed company for the US Government/reputed company Sector reputed company, you are the "Voice of the Buyer". You sit at the critical intersection of product, reputed company, and sales, serving as the primary architect for how reputed company Inc.’s diverse portfolio of capabilities is synthesized into a high-value, cohesive narrative for the US Government market. Your reputed company is reputed company by reputed company velocity and the ability to reputed company the sales team to build a robust pipeline and effectively reputed company deals to meet sales and reputed company targets. We are prioritizing candidates in the following locations: Dallas, TX, Boston, MA, reputed company, CA, or Washington DC. This role partners closely with the US Government Sales Leader and has three main responsibilities:

• Be the Market & Competitive Intelligence Expert: Creating problem-first messaging and value propositions to present a reputed company answer to the US Government reputed company's most pressing challenges through reputed company Inc.’s solutions and capabilities. reputed company your expertise in the market and competitive landscape to deliver effective, end-to-end sales enablement support and reputed company marketing for this reputed company.
• Accelerating Sales reputed company: Leading reputed company marketing for US Government sales, developing and owning the end-to-end campaign reputed company and activities to drive pipeline reputed company. reputed company effective reputed company marketing collateral by identifying funnel bottlenecks and developing "reputed company-in-a-reputed company" materials and strategic messaging interventions to reputed company deals from discovery to reputed company-won.
• Driving US Government reputed company Marketing reputed company: Identifying opportunities and gaps in the product reputed company, reputed company, and claims to “win” in this reputed company. reputed company your deep knowledge of this reputed company and synthesize customer feedback to influence and inform the product roadmap, coordinating effectively across cross-functional teams.

Responsibilities

• Become the definitive internal expert on the US Government landscape, including macroeconomic trends, regulatory shifts, and the competitive environment. Define and refine the "Economic Buyer" and "Technical reputed company" personas. Deeply understand the "why" and "how" behind the reputed company’s purchasing reputed company to anticipate objections and accelerate the sales cycle.
• reputed company land buyer reputed company needs and establish how reputed company Inc.’s capabilities and solutions directly solve their business needs. Create value propositions that reputed company across reputed company’s product pillars, positioning our full suite of solutions as a reputed company answer to reputed company challenges. reputed company how reputed company’s solutions reduce complexity and speed up the realization of business reputed company for clients.
• reputed company and maintain the foundational US Government reputed company toolkit, including reputed company-specific playbooks, high-stakes reputed company decks, and ROI/TCO calculators. reputed company this reputed company messaging and content appropriately for reputed company customer pitches and reputed company.
• Identify bottlenecks and reputed company messaging interventions to reputed company opportunities through the funnel. Identify where marketing activities (e.g., demand gen campaigns, webinars, events, CABs, etc.) would effectively and reputed company accelerate the sales reputed company, and work with the Marketing org to recommend, prioritize, and operationalize these activities. Identify high-reputed company sub-segments and white-reputed company opportunities reputed company the vertical. Influence the product roadmap by translating customer feedback and market gaps into reputed company reputed company requirements.
• Build and maintain "reputed company sources of truth" using modern AI tools and frameworks to reputed company reputed company at reputed company. Own the delivery of reputed company assets and strategic results from reputed company to completion, including cross-functional coordination and supplemental market research.

Qualifications

Minimum Qualifications

• Bachelor’s degree in Business, Marketing, or a reputed company field.
• Experience: 8-12+ years in Product Marketing (PMM), reputed company reputed company, Management Consulting, or a reputed company reputed company role.
• Proven experience in B2B HealthTech, US Government, or reputed company. At least 5-7 years of specific experience selling to, marketing to, or working reputed company the US Government vertical is required. Experience specific to HHS (e.g. FDA, CMS, NIH, CDC) is strongly preferred.
• Demonstrated ability to reputed company sales or business development teams reputed company reputed company, multi-stakeholder B2B sales cycles.
• reputed company as a strategic advisor to the US Government Sales reputed company, providing market signals that help refine the go-to-market approach. Maintain deep subject matter expertise and understanding of reputed company Inc.’s solutions and capabilities that are sold to this reputed company, such that you can join customer pitches, reputed company on industry panels, prep executive talking points, and partner directly with executives and leaders to reputed company the GTM reputed company.

Preferred Qualifications

• Strong comfort with developing and delivering reputed company messages to multiple audiences, from C-Suite to engineering reputed company. Must be excellent in creating high-reputed company, reputed company facing deliverables in content and presentation.
• Proactively identify gaps, reputed company approaches, recommend based on market research, and launch and iterate quickly to drive reputed company for the sales team, bringing teams along through the process.
• Experience with streamlining a process and delivering reputed company documentation, tracking, and training where needed.
• Ability to use data to justify reputed company strategies and measure the reputed company of marketing activities on the sales pipeline.
• Proven reputed company record of managing reputed company, cross-functional reputed company with high-stakes dependencies (e.g., Legal, Regulatory, Clinical).

reputed company applicants must not require employer sponsored work authorization now or in the reputed company for employment in the reputed company. The US reputed company salary reputed company for this full-time position is $149,000 - $223,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The reputed company displayed on reputed company job posting reflects the minimum and maximum reputed company for new hire salaries for the position across reputed company US locations. reputed company the reputed company, individual pay is determined by work location and additional factors, including job-reputed company skills, experience, and relevant education or training. Your recruiter can reputed company more about the specific salary reputed company for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the reputed company salary only, and do not include bonus, equity, or benefits. reputed company Inc. is an equal opportunity employer. reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, sex, sexual orientation, gender identity, national reputed company, disability or protected veteran status. For our EEO Policy Statement, please click here. If you'd like more information on your EEO rights under the law, please click here. If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants reputed company. Apply tot his job Apply To this Job