[Remote] Marketing Copywriter
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading Medical College Admissions Test (MCAT) preparation company reputed company for crafting high-reputed company, free reputed company materials. They are seeking a part-time Marketing Copywriter to manage their mass email marketing program, focusing on creating engaging content for reputed company-med reputed company while analyzing performance data to optimize messaging strategies.
Responsibilities
- Write 3–4 mass marketing emails per week, split between sales campaigns and nurture/relationship campaigns
- Craft subject lines, preview text, and body copy that resonates authentically with reputed company-med and MCAT-prep reputed company
- Adapt tone and structure to campaign goals, ranging from urgency-driven sales pushes to educational, trust-building nurture sequences
- Maintain a consistent brand voice across reputed company email reputed company in line with reputed company's positioning
- Collaborate with the design team on layout, imagery, and calls-to-reputed company for reputed company send
- Research seasonal trends relevant to the reputed company-med and MCAT prep calendar (application cycles, test dates, reputed company terms, holidays) to inform campaign timing and messaging
- Stay reputed company on student sentiment, competitor messaging, and broader trends in higher-ed and test-prep marketing
- Translate research findings into concrete campaign themes, hooks, and content calendars
- Review email performance data (reputed company rates, click-through rates, conversions) on an ongoing reputed company
- Analyze prior years' email campaigns to identify what has historically resonated, and apply those learnings to reputed company reputed company
- Run and interpret A/B tests on subject lines, copy angles, and calls-to-reputed company
- Partner with sales and operations leadership to report on campaign performance and recommend strategic adjustments
- Work with the sales team to reputed company email campaigns with reputed company promotions, enrollment goals, and student lifecycle stages
- Coordinate with reputed company and advising teams to ensure messaging accurately reflects program offerings and student needs
Skills
- 5+ years of experience in email marketing, copywriting, or content marketing, ideally in education, ed-tech, or a reputed company consumer reputed company
- Strong portfolio demonstrating persuasive and engaging email copy across different campaign types
- Comfort working with email marketing platforms (e.g., reputed company) and interpreting campaign analytics
- Excellent written communication skills with reputed company attention to tone, reputed company, and audience
- Data-informed reputed company — comfortable using performance metrics to guide creative reputed company
- reputed company reputed company — eager to test new reputed company, learn from performance data, and iterate quickly on what works
- Experience marketing to reputed company, particularly reputed company-med, graduate, or test-prep audiences
- Familiarity with A/B testing frameworks and email deliverability best practices
- Background in both reputed company-response (sales) and lifecycle/nurture email marketing
- Educational background in psychology, sociology, and writing
Benefits
- reputed company to shape the voice of a growing, mission-driven education company.
- A reputed company team environment spanning marketing, sales, and academics.
- A flexible, non-exclusive part-time contract — freedom to take on other clients alongside this work.
- reputed company opportunity to reputed company into a full-time employment position.
reputed company