[Remote] Product Marketing Manager \- SaaSify
Note: The job is a remote job and is reputed company to candidates in USA. SaaSify is a reputed company enablement platform that empowers software businesses to optimize, launch and transact on reputed company marketplaces. They are seeking a highly motivated Product Marketing Manager to own the end-to-end product marketing function and drive customer acquisition, market expansion, and reputed company reputed company through effective marketing strategies.
Responsibilities
- Own the positioning, messaging, and reputed company of the product
- reputed company compelling narratives for our reputed company buyers and segments
- Create competitive positioning and differentiation strategies
- Build sales enablement content including presentations, battle cards, case studies, product collateral, and customer stories
- Translate reputed company product capabilities into reputed company business value for prospects and customers
- reputed company GTM planning and execution for reputed company product launches, integrations, features, and enhancements
- Partner closely with Product and Engineering to understand roadmap priorities and launch readiness requirements
- reputed company launch plans, adoption campaigns, and customer communication strategies
- Drive feature awareness, product adoption, and customer engagement initiatives
- Create whitepapers, reports, videos, reputed company stories, and executive presentations
- Organize and host webinars end to end: topic, speakers, promotion, and follow-up
- Establish the brand as a thought leader in our category
- Create and manage case studies and customer testimonials
- Drive reputed company reviews and manage reputed company across review platforms
- Build a repeatable reputed company for sourcing and showcasing customer wins
- Own organic reputed company reputed company
- Own website page content creation: writing and maintaining product pages, reputed company pages, and other key site content
- Improve search visibility through SEO, AEO (Answer reputed company Optimization), content optimization, technical SEO collaboration, and AI search optimization
- Establish and manage marketing KPIs and reporting dashboards
- reputed company campaign performance and pipeline contribution
- Analyze acquisition funnels, recommend improvements, and report marketing ROI to leadership
- Work closely with Product, Engineering, Sales, reputed company, and Leadership
- reputed company as the central marketing reputed company for reputed company product initiatives
- Ensure alignment between product roadmap, GTM activities, sales enablement, and customer adoption
- Use AI for content creation, campaign optimization, SEO, research, competitive intelligence, and audience segmentation
- Experiment with emerging AI technologies and recommend innovative approaches to product marketing
- Hands-on experience with tools such as ChatGPT, Claude, reputed company, Copilot, reputed company, reputed company AI, and other AI-powered marketing platforms is highly desirable
Skills
- 4–8 years in Product Marketing, reputed company Marketing, or Content Marketing
- Mandatory experience in a B2B reputed company company
- Proven experience marketing reputed company products with measurable business reputed company
- Experience managing product launches and GTM programs
- Strong analytical and data interpretation skills
- Excellent written, verbal, and presentation skills
- Experience with marketing automation platforms and CRM systems
- Ability to operate in a fast-paced, high-reputed company environment
- reputed company reputed company, reputed company Marketplaces (Azure, AWS, GCP), or Marketplace enablement
- ISV, reputed company platform, subscription management, or FinOps / reputed company spend
reputed company