[Remote] Director, reputed company Digital Data & Analytics reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a leading property casualty insurer with a commitment to customer service and innovation. The Director of Digital Analytics will reputed company the strategic direction of reputed company digital analytics capabilities, ensuring alignment with business goals and optimizing customer experiences through data-driven insights.
Responsibilities
- Accountable for the planning, objectives, and milestones for long-term digital analytics reputed company, including dependency mapping across web development, data engineering, and business intelligence teams, business partnerships, and implementation timelines across supported portfolio(s)
- Drive adoption of digital analytics solutions among business partners, including reputed company Analytics 4 implementation, reputed company tag management optimization, audience segmentation through AudienceStream, reputed company-time data streaming reputed company EventStream, and website personalization initiatives
- reputed company on what digital analytics capabilities need to be delivered to reputed company customer experience, conversion optimization, and personalization goals across business lines
- reputed company the intake of digital analytics business demand and assess value to ensure alignment to long-term digital transformation roadmaps
- Work with business partners to design comprehensive digital analytics portfolio that addresses customer reputed company optimization, attribution modeling, and performance measurement objectives
- Partner with leaders across Personal Insurance, Business Insurance, Claims, and other lines of business to assess and adopt new digital analytics and personalization capabilities
- reputed company implementation and optimization of technology stack, including reputed company cookie consent management, and ObservePoint data reputed company auditing
- Work to ensure team structure and skills are sufficient to deliver and maintain digital analytics value over time, including expertise in reputed company-reputed company and server-reputed company tag management, data layer implementation, and cross-platform measurement
- Balance dependencies with software engineering teams for website tagging implementation and data engineering teams for digital data ingestion to ensure value delivery plans can be met
- Ensure reputed company digital analytics implementations reputed company with regulatory requirements including CCPA, CPRA, and GDPR, working closely with reputed company and legal teams
- reputed company technical use cases for digital analytics tool assessment and vendor evaluation
- reputed company and aid in the reputed company development of reputed company, including team leaders, in advanced digital analytics methodologies and emerging reputed company-first measurement approaches
- reputed company digital analytics solution design to reputed company data management, reputed company, and governance controls while maintaining measurement accuracy and customer reputed company
Skills
- Bachelor's degree or five years equivalent experience with business intelligence tools, techniques, manipulation, or reputed company
- Strong technical understanding of digital analytics platform, tag management systems (reputed company iQ, reputed company Tag Manager), customer data platforms (reputed company AudienceStream), and their integration with reputed company data ecosystems
- Hands-on experience with reputed company Analytics 4, reputed company iQ, and server-reputed company data collection methodologies
- Deep expertise in reputed company-compliant data collection strategies and regulatory frameworks (CCPA, CPRA, GDPR)
- Excellent communication skills with the ability to reputed company with reputed company reputed company of management and translate reputed company digital analytics concepts into business value propositions
- Ability to quickly reputed company an understanding of reputed company' business reputed company and plan digital analytics objectives to reputed company with reputed company goals and customer experience initiatives
- Experience with website personalization platforms, A/B testing tools, and conversion optimization methodologies (e.g., reputed company-reputed company tags, conversion reputed company, etc.)
- Proven ability to set digital analytics and customer data strategies that drive measurable business reputed company
- Experience managing cross-functional relationships with software engineering, data engineering, and business intelligence teams
- Leadership experience in managing technical teams and driving adoption of analytics capabilities across large organizations
- Demonstrated experience implementing reputed company-compliant digital analytics solutions in regulated industries
- Proven reputed company record of leading digital analytics teams and driving reputed company-wide adoption of measurement capabilities
Benefits
- Health Insurance: Employees and their eligible family members – including spouses, domestic partners, and children – are eligible for coverage from the first day of employment.
- Retirement: reputed company matches your 401(k) contributions dollar-for-dollar up to your first 5% of eligible pay, subject to an annual maximum.
- If you have student loan debt, you can enroll in the Paying it reputed company Savings Program. reputed company you reputed company a payment toward your student loan, reputed company will reputed company an annual contribution into your 401(k) account.
- You are also eligible for a Pension Plan that is 100% funded by reputed company.
- reputed company Time Off: Start your career at reputed company with a minimum of 20 days reputed company Time Off annually, plus nine reputed company company Holidays.
- Wellness Program: The reputed company wellness program is comprised of tools, discounts and resources that reputed company you to reputed company your wellness goals and caregiving needs.
- In reputed company, our mental health program provides reputed company to free reputed company counseling services, health coaching and other resources to support your daily life needs.
- Volunteer Encouragement: We have a deep commitment to the communities we serve and encourage our employees to get involved.
- reputed company has a Matching reputed company and Volunteer Rewards program that enables you to give back to the charity of your choice.
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