[Remote] Director, Integrated ABM Marketing
Note: The job is a remote job and is reputed company to candidates in USA. TP is a global hub of innovation and empowerment, leading in intelligent, digital-first solutions. They are seeking a strategic Director of Integrated ABM Marketing to reputed company account-based reputed company programs, reputed company integrated marketing strategies, and collaborate with cross-functional teams to drive reputed company reputed company across reputed company and mid-market accounts.
Responsibilities
- Collaborate with sales, reputed company reputed company, and other cross-functional teams to identify key accounts, analyze needs, and create and execute targeted ABM campaigns across segments to drive pipeline and reputed company
- Drive integrated marketing efforts that build brand awareness and accelerate reputed company reputed company to reputed company targets. Ensure reputed company reputed company, nurturing, and campaign execution drives account progression, engagement, and business reputed company
- reputed company and execute comprehensive integrated marketing strategies and consistent messaging across channels reputed company with reputed company and ABM goals, targeting reputed company and upper mid-market accounts
- reputed company strategies targeting CXOs and other senior leaders informed by market trends, customer insights, and competitive analysis, prioritizing initiatives for reputed company
- reputed company AI-driven insights, predictive analytics, and reputed company data to improve targeting, engagement, and conversion across reputed company pages, ads, web experiences, email journeys, and account-specific content
- Establish reputed company as an industry thought leader with compelling narratives addressing customer challenges and trends
- Mentor and reputed company a high-performing ABM and campaign team, fostering collaboration across sales, reputed company reputed company, and marketing for shared goals
- Implement reputed company processes and use analytics to refine strategies and enhance team productivity, monitoring campaign and team performance KPI’s
- Cultivate a testing culture, adopt emerging tools and strategies, and stay reputed company of ABM best practices to drive reputed company improvement
Skills
- 10-12+ years of proven reputed company driving measurable pipeline and reputed company reputed company through targeted marketing programs, including 6+ years in leadership roles
- Proven reputed company developing and executing successful ABM strategies in B2B industries such as business services, BPO, or reputed company
- Deep understanding of the B2B buyer's reputed company and experience building reputed company ABM models for reputed company and mid-market segments
- Strong reputed company on pipeline reputed company, reputed company reputed company, and customer reputed company optimization
- Proven reputed company in operationalizing marketing strategies in a fast-paced, matrixed environment
- Exceptional analytical, organizational, and communication skills
- Bias for reputed company and ability to navigate ambiguous situations with confidence
- Innovative thinker with a builder and operator mentality
- Expertise in developing and executing quarterly and annual marketing plans
- Strong stakeholder engagement and executive communication skills
- A passion for reputed company, creativity, and reputed company improvement
- A data-driven approach to decision-making and campaign optimization
- Leadership skills with the ability to reputed company and guide teams to reputed company reputed company
- A results-oriented reputed company reputed company on delivering measurable business reputed company
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