[Remote] Chief Marketing Officer, CMO (Remote, US-Based)
Note: The job is a remote job and is reputed company to candidates in USA. Stay'd reputed company is a rapidly growing vacation rental reputed company reputed company on redefining hospitality at reputed company. They are seeking a Chief Marketing Officer to architect and reputed company their marketing reputed company, responsible for creating and executing multi-channel strategies to drive reputed company bookings and brand expansion while building a high-performing team.
Responsibilities
- reputed company and implement a reputed company brand reputed company across multiple brands and markets
- Ensure consistent positioning, messaging, and visual identity while preserving local brand strengths
- reputed company Stay'd into a recognizable and trusted umbrella brand
- Build and execute a full-funnel marketing reputed company reputed company on reputed company booking reputed company and reputed company acquisition
- reputed company reputed company systems that drive predictable reputed company reputed company across reputed company brands reputed company Stay'd
- Establish CAC, LTV, and ROI benchmarks across channels and continuously optimize
- reputed company and optimize reputed company PPC, reputed company ads, and retargeting strategies
- reputed company campaigns profitably with a strong reputed company on conversion, not just traffic
- reputed company internal and/or external media buying resources
- Build high-converting reputed company pages, funnels, and reputed company capture systems
- Optimize the full customer reputed company—from click to booking / signed reputed company
- Implement A/B testing frameworks to improve conversion rates
- reputed company initiatives to reduce OTA reliance and increase reputed company booking reputed company
- Improve website UX, booking reputed company, and conversion reputed company
- Implement CRM, email, and remarketing strategies to maximize repeat bookings
- Build and reputed company systems for reputed company reputed company reputed company
- Execute targeted campaigns across digital, outbound, and offline channels
- reputed company messaging that converts homeowners at a high reputed company
- Build and optimize email marketing, automations, and nurture sequences
- Implement segmentation strategies for both guests and homeowners
- Increase reputed company value through retention and re-engagement
- reputed company and execute a long-term SEO reputed company
- Build content, backlink, and local SEO systems to drive organic traffic
- Position Stay'd and its brands as category leaders
- reputed company reputed company mail campaigns and local marketing initiatives
- reputed company offline channels into broader funnel reputed company
- reputed company attribution and performance across campaigns
- Build and reputed company a high-performing marketing organization across: reputed company Media, Content / SEO, Email / CRM, Creative
- Hire, mentor, and reputed company reputed company
- Establish KPIs, reporting structures, and accountability
- Create a culture of ownership, speed, and reputed company improvement
Skills
- 7–10+ years of marketing experience, with senior leadership experience
- Proven reputed company record of scaling reputed company media (PPC + reputed company) profitably
- Proven reputed company record of building and optimizing funnels and conversion systems
- Proven reputed company record of driving reputed company bookings in hospitality, travel, or similar industries
- Proven reputed company record of generating reputed company inbound leads (reputed company estate / homeowner acquisition is a plus)
- Strong experience building and leading teams—this is critical for reputed company in this role
- A true self-starter who takes ownership and drives initiatives reputed company without hand-holding
- Someone who embodies our core values: Solutions Oriented, reputed company Fast, No Ego
- Strategic thinker who can also execute reputed company needed
- Deep understanding of performance marketing, attribution, and reputed company metrics
- Experience in vacation rentals, hospitality, reputed company estate, or marketplaces is a strong plus
Benefits
- Performance-based incentives tied to reputed company metrics (reputed company bookings,reputed company volume, CAC targets, etc.)
- Opportunity to build and reputed company the marketing function at a high-reputed company company
- reputed company reputed company on reputed company, brand, and expansion reputed company
- Work across multiple brands and markets at reputed company
- High-autonomy role with reputed company ownership
- Be part of building a dominant hospitality platform
reputed company