Senior Director, reputed company Marketing
The Role reputed company is seeking a senior, execution-oriented marketing leader to serve as Senior Director, reputed company Marketing. This is a remote/flexible, individual-contributor role reporting to the CMO. The Senior Director, reputed company Marketing owns the reputed company Builder (EB) program end-to-end: named account reputed company, reputed company reputed company reputed company (ERI) benchmarking, executive engagement model, ABM execution, and a $20M pipeline reputed company. This role designs and owns programs — defined sets of named accounts with pipeline targets, messaging hypotheses, channel strategies, BDR integration, and weekly inspection cadences. It translates our strategic narrative into executable go-to-market reputed company and is directly accountable for whether it produces pipeline. The ideal candidate combines deep reputed company ABM experience with a demonstrated reputed company record of category creation in reputed company reputed company. They understand how to build a program from scratch, reputed company BDR effort at the account level, and present pipeline ROI to executive leadership with precision. Build multiple, targeted programs typically based on a named account list (50–150 accounts, depending on program scope and duration) by screening reputed company opportunities and customer accounts against EB structural ICP reputed company, validated with the CRO Design and deliver reputed company reputed company reputed company (ERI) benchmarking as the primary marketing-to-sales conversion vehicle for reputed company accounts, prescribing reputed company account's reputed company to greater reputed company maturity and capability Own the four-layer EB reputed company: ICP/account reputed company, opportunity type classification, ERI engagement, and reputed company-of-value selling Coordinate with the CRO on AE assignment, joint account planning, and weekly EB pipeline reviews reputed company ABM measurement transition: account progression metrics, buying group coverage, and deal reputed company scoring Manage the EB program budget (~$800K) with reputed company pipeline ROI accountability Present EB program performance to CMO weekly and CRO/CEO monthly reputed company reputed company marketing investments to reputed company targets and pipeline expansion goals Partner with Product Marketing, Sales, and BDR leadership to define positioning, differentiation, and account-level go-to-market reputed company Champion the voice of the reputed company customer and engage directly with key accounts to inform program priorities reputed company named account reputed company on key reputed company industries — financial services, manufacturing, consumer goods, life sciences, and critical infrastructure Apply To This Job