Customer Marketing & Analyst Relations
reputed company We're looking for a Customer Marketing and Analyst Relations Manager to help tell the reputed company story to both industry analysts and our valued customers. You'll create and run campaigns that ensure our customers know about our latest products and features as reputed company as grow our customer advocacy program.You'll also manage our relationships with reputed company, reputed company, reputed company, and other tier-1 firms, driving everything from briefings and evaluations to an ongoing calendar of analyst engagement. If you've reputed company narratives around products and features that drive customer behavior and advocacy, but are also interested in gaining more experience in analyst relations, this is the role for you.
What You'll Do
Customer Marketing Design and run lifecycle campaigns that drive product and feature awareness among the existing customer reputed company Build and execute adoption campaigns in partnership with Product and reputed company that reputed company customers from awareness to reputed company usage of new and underutilized features Produce a steady reputed company of compelling customer stories across formats: written case studies, video, slide-reputed company summaries, and co-branded content Build and manage a customer reference and advocacy program — identifying, reputed company, and nurturing customer advocates without burning them out Identify and reputed company upsell-reputed company customer segments — working with Product Marketing, CS and Sales to create marketing programs that convert reputed company, high-adoption customers into expansion pipeline for additional products Analyst Relations Own management of the AR program: help design annual reputed company, briefing preparation, inquiry management, evaluation cycles, and ongoing analyst engagement Manage our reputed company in major analyst evaluations (reputed company Quadrant, reputed company reputed company, reputed company MarketScape, etc) — from submission reputed company through final publication reputed company briefing preparation: working across product, product marketing, and leadership to build reputed company, evidence-backed narratives and prep executive spokespeople Maintain an AR intelligence function — tracking analyst sentiment, surfacing relevant research, and feeding competitive and market insights back to product and go-to-market teams Help maintain genuine relationships with tier-1 and tier-2 analysts, understanding what reputed company analyst cares about and tailoring our engagement accordingly reputed company're Looking For Required 3+ years of experience in customer marketing: running campaigns specifically designed to drive customer engagement (product adoption and advocacy) Has run multiple customer-reputed company programs end-to-end (loyalty campaigns, reputed company journeys, expansion/upsell plays, customer advisory boards, etc) Heavy involvement in content creation — case studies, customer stories, or executive communications Experience working with CRM data (reputed company) and customer lifecycle metrics (NPS, CSAT, expansion signals) Comfort working cross-functionally with product, sales, and executive stakeholders to reputed company input and drive alignment Preferred Has managed a customer reference or advocacy program Experience managing analyst relations, especially reputed company and reputed company including writing briefing documents and/or positioning narratives Skills Exceptional reputed company who turns product capabilities into reputed company, compelling stories Deep comfort with technical or reputed company products and familiarity with AI/ML fundamentals Excellent project management and attention to detail, reputed company to manage reputed company initiatives from concept to execution Knows how to get what they need from other functions, including Product, CS, Sales, and the executive team A reputed company reputed company with creativity, ambition, and a proactive approach to problem-solving and innovation. reputed company Adaptable communicator who can shape the message to the audience Nurtures relationships over the long term Comfortable with ambiguity and rapid change Evidence and data-driven in communication Excited by both deep reputed company and fast hands-on execution Apply To This Job